Bamboo LLC - A Reward Platform for Gaming Cafes
Challenge
Gaming cafes are very unique businesses, they are fast paced environment and customers are always looking for rewards and loyalty incentives. This was the problem clearly seen by the founders, they try to use a loyalty/reward program off the shelf. None of the existing platform had the features and functions specific to gaming cafe. Founders wanted to build a loyalty point of sale for gaming cafe that allows business owner the attract customers and reward them for repeat business. Mike and Rocky, founders
Gaming cafes are very unique businesses, they are fast paced environment and customers are always looking for rewards and loyalty incentives. This was the problem clearly seen by the founders, they try to use a loyalty/reward program off the shelf. None of the existing platform had the features and functions specific to gaming cafe. Founders wanted to build a loyalty point of sale for gaming cafe that allows business owner the attract customers and reward them for repeat business. Mike and Rocky, founders
Solution
Simpalm designed and developed a web application, two mobile apps and a backend server. The web app is used by store owners for managing customers, promotions and loyalty programs. They push promotions to customers via text messages. The mobile apps are found at gaming cafes and other gaming locations. One mobile app is for customers to check in and see their available rewards. The other mobile app is for location attendants and employees to manage customer profiles. The apps work together to create a seamless process and great experience for business owners to send promotions and for customers to enjoy playing.
4 The Impact
Simpalm designed and developed a web application, two mobile apps and a backend server. The web app is used by store owners for managing customers, promotions and loyalty programs. They push promotions to customers via text messages. The mobile apps are found at gaming cafes and other gaming locations. One mobile app is for customers to check in and see their available rewards. The other mobile app is for location attendants and employees to manage customer profiles. The apps work together to create a seamless process and great experience for business owners to send promotions and for customers to enjoy playing.
4 The Impact
Results
1. Gaming cafes were able to increase their customer spending by 25% using the reward program.
2. Using reward campaigns, locations were able to increase same customer visit by 30%.
3. Software reduced the operation team time by 20%, reducing the operational cost for the business.
1. Gaming cafes were able to increase their customer spending by 25% using the reward program.
2. Using reward campaigns, locations were able to increase same customer visit by 30%.
3. Software reduced the operation team time by 20%, reducing the operational cost for the business.
