May 22, 2023
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Brand Identity and Website Design for Pryce Ferdinand
Completed

Brand Identity and Website Design for Pryce Ferdinand

<$5,000
2-3 months
Nigeria, Lagos
2-5
view project
Service categories
Service Lines
Design
Web Development
Domain focus
Energy & Utilities
Other
Programming language
HTML
JavaScript
PHP
Frameworks
CakePHP
Subcategories
Design
Digital Design
Graphic Design
Logo Design
User Experience

Challenge

Pryce Ferdinand needed a versatile logo and user-friendly website to enable them to communicate the company's culture to their customers and partners, as well as attract new clients through an enriched brand experience.
Pryce Ferdinand needed a versatile logo and user-friendly website to enable them to communicate the company's culture to their customers and partners, as well as attract new clients through an enriched brand experience.

Solution

The new brand identity we designed for Pryce Ferdinand is simple, memorable, and distinct. It consists of perfectly crafted letters “F" and “P” with consistent negative space (space between the two letters) that work in harmony to produce a powerful letter “P”, and it is designed to endure for a long time as the brand evolves. Our web development process went from ideation, content creation, and building of the site map, to sketching the user flow of the website to ensure it is easy to navigate and delivers a good user experience. We also design low-fidelity and high-fidelity prototypes, then develop the website using modern web programming technologies - HTML, CSS, Bootstrap Framework, JavaScript, PHP, and JSON. We also set up structured data and embed their Google Maps address.

Results

Pryce Ferdinand Engineering Nigeria Limited now has a new brand identity and website. The new logo we designed for them is simple, distinct and versatile, it works well on several applications and can be used consistently across platforms - digital and print. The website we developed for Pryce Ferdinand is a Progressive Web App (PWA) - A beautiful, fast-loading, accessible, and secure website with micro animations, a bright/dark theme, installable (on mobile and computer), and works across all browsers. It was also optimized for Google Search and Bing Search to rank high and display rich results with Pryce Ferdinand's brand, logo, services and contact details on Search Results.
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Brand Identity and Website Design for Pryce Ferdinand
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Brand Identity and Website Design for Pryce Ferdinand
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Brand Identity and Website Design for Pryce Ferdinand