CraftBerry helps others businesses thrive by designing, building, and supporting their Shopify stores. We love crafting converting, stylish, and customized storefronts. Simply because we want to make e-commerce a better experience both for brands and online customers. Our Shopify experts focus on developing innovative functionalities that enhance our client's websites and turn them into customized storefronts with impressive features. CraftBerry's team believes that the passionate and personal approach is key to each successful project. That's why we devote ourselves to each task and do not stop developing and refining until each client receives exactly what will lead their way to achieve all business objectives.
CraftBerry helps others businesses thrive by designing, building, and supporting their Shopify stores. We love crafting converting, stylish, and customized storefronts. Simply because we want to make e-commerce a better experience both for brands and online customers. Our Shopify experts focus on developing innovative functionalities that enhance our client's websites and turn them into customized storefronts with impressive features. CraftBerry's team believes that the passionate and personal approach is key to each successful project. That's why we devote ourselves to each task and do not stop developing and refining until each client receives exactly what will lead their way to achieve all business objectives.
AI Overview
Performance snapshot
CraftBerry is a Shopify-specialist agency with a strong track record in e-commerce development, UX/UI design, and conversion optimization, primarily serving small-to-mid-sized brands across retail, beauty, health, and consumer goods. The overwhelming majority of assessments across both platforms are strongly positive, with only two outliers — one mid-range score and one critical review citing delayed delivery and communication breakdown. Across 32 reviews, recurring themes include fast turnarounds, strong design sensibility, and reliable post-launch support, though the single low-rated engagement raises a flag around consistency in project communication and conversion outcomes.
Performance breakdown
Technical expertise
StrongCraftBerry consistently demonstrates deep Shopify expertise, including Shopify Plus builds, custom app development, third-party integrations (SKIO, ActiveCampaign, Google Tag Manager, GA4), and mobile optimization. Multiple anchor reviews cite named technologies and quantified outcomes such as 100% uptime and improved ROAS.
Project management & delivery
MixedThe majority of clients report on-time delivery with structured use of tools like Asana and Bitbucket. However, one negatively rated engagement cited months of delays and an incomplete conversion optimization project, introducing a notable inconsistency in delivery reliability.
Communication & collaboration
StrongPrompt, multi-channel communication via virtual meetings, email, and messaging apps is a recurring positive across most reviews. Clients highlight responsiveness across time zones and proactive updates. One disengagement incident where contact eventually ceased is the sole negative outlier.
Reliability
MixedMost clients report stable, bug-free final products with strong post-launch support, including one engagement noting 100% uptime on launch. A single low-rated review described a site with worse conversion performance than its predecessor and an abandoned CRO project, tempering an otherwise consistent reliability profile.
Client satisfaction & outcomes
StrongMultiple engagements report concrete business outcomes including a client scaling to $2M annual revenue, improved conversion rates, increased ROAS, and noticeable gains in user registrations and affiliate purchases. The anchor review for Midi Health documents 100% uptime alongside continuous A/B testing and metric monitoring.
Best for
CraftBerry is best suited for small-to-mid-sized DTC and e-commerce brands seeking Shopify development, UX/UI design, and conversion optimization. Their demonstrated experience across beauty, health, retail, and subscription commerce makes them a strong fit for product-led businesses aiming to scale online.
Clients info
CraftBerry primarily serves small businesses and startups in retail, beauty, health, and consumer e-commerce, with a notable share of DTC brands. Most projects fall within the $10,000–$49,999 range, with a smaller subset of longer-term or broader engagements reaching $50,000–$199,999. Client sizes are predominantly in the 1–50 employee range, with occasional mid-market clients up to 200 employees. Primary industries represented include Retail & E-Commerce, Beauty & Cosmetics, Health & Wellness, Advertising & Marketing, Arts & Entertainment, Manufacturing. Typical client size bands include 1–10 Employees, 11–50 Employees, 51–200 Employees. Common project budget ranges include Less than $10,000, $10,000 to $49,999, $50,000 to $199,999.
Review strength
The assessment is based on 32 reviews across two platforms, spanning from January 2018 to November 2025. The majority of reviews are recent, with over 20 published within the last two years, giving the dataset strong recency. A small number of reviews predate 2022 and carry less weight in current assessments. Review date range: 2021-03-19 - 2025-11-16.
Performance breakdown
Technical expertise
StrongCraftBerry consistently demonstrates deep Shopify expertise, including Shopify Plus builds, custom app development, third-party integrations (SKIO, ActiveCampaign, Google Tag Manager, GA4), and mobile optimization. Multiple anchor reviews cite named technologies and quantified outcomes such as 100% uptime and improved ROAS.
Project management & delivery
MixedThe majority of clients report on-time delivery with structured use of tools like Asana and Bitbucket. However, one negatively rated engagement cited months of delays and an incomplete conversion optimization project, introducing a notable inconsistency in delivery reliability.
Communication & collaboration
StrongPrompt, multi-channel communication via virtual meetings, email, and messaging apps is a recurring positive across most reviews. Clients highlight responsiveness across time zones and proactive updates. One disengagement incident where contact eventually ceased is the sole negative outlier.
Reliability
MixedMost clients report stable, bug-free final products with strong post-launch support, including one engagement noting 100% uptime on launch. A single low-rated review described a site with worse conversion performance than its predecessor and an abandoned CRO project, tempering an otherwise consistent reliability profile.
Client satisfaction & outcomes
StrongMultiple engagements report concrete business outcomes including a client scaling to $2M annual revenue, improved conversion rates, increased ROAS, and noticeable gains in user registrations and affiliate purchases. The anchor review for Midi Health documents 100% uptime alongside continuous A/B testing and metric monitoring.