Sep 20, 2024
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Advertising resource management platform
Ongoing

Advertising resource management platform

$100,000+
more 1 year
Italy
10+
view project
Service categories
Service Lines
QA and Testing
Domain focus
Advertising & Marketing

Challenge

MINT has created an advanced advertising automation platform that lets advertisers manage all their resources, processes, workflows, and information in one place. This helps them effectively plan, run, and monitor their advertising campaigns. The platform harnesses the power of artificial intelligence, automation, and big data to optimize the entire process of real-time media campaign management. Machine learning algorithms contribute to efficiency, boosting advertising returns and reducing overall operating costs.

Mint needed a professional QA team that could follow the Agile methodology principles, and DeviQA turned out to be the ideal partner.
Team: 20 Manual QA engineers, 1 Data QA engineer

 

Solution

Before DeviQA

1 huge release every 1-2 months
1 large team with an unclear scope of work
0 test cases
1-2 months to release a new feature
Convoluted and complex process of urgent bug-fix releases
Business team could review new feature only on a prod or using low-level test-data
No release documentation

Results

With DeviQA

4-5 releases per day
~15 squads each with a straight and clear working plan
200+ e2e test cases for the whole app
2 weeks max to release a new feature
Clear and fast way to release any fix
Business team can review new features on a dedicated prod-like environment
Documentation that outlines the release process in detail