Jul 17, 2023
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Bandai
Completed

Bandai

$25,000+
more 1 year
Mexico, CDMX
6-9
view project
Service categories
Service Lines
Ecommerce
Domain focus
Other
Programming language
PHP
Subcategories
Ecommerce
Magento

Challenge

Establish an online store dedicated to collectors that allows access to a specific catalog of official comic and anime figures. Develop an integrated system to manage internal sales processes and stock control. Generate a growth hacking strategy and scheduled performance to boost sales and improve its positioning in the sector.

Solution

Design of a multichannel performance marketing strategy, basing actions on data provided by the platform. Creation of a user-friendly ecommerce platform. The objectives we pursued were: Sales channel renewal Performance measurement Design focused on user experience Internal process optimization

Results

01_ More than 1.5 million visits and 4,000 orders were generated in 16 months. 02_ UX mobile first allowed 80% of sales to be from cell phones. 03_ Our performance strategy increased the conversion rate generating an average ticket of $1320 MX
01_ More than 1.5 million visits and 4,000 orders were generated in 16 months. 02_ UX mobile first allowed 80% of sales to be from cell phones. 03_ Our performance strategy increased the conversion rate generating an average ticket of $1320 MX