Apr 19, 2022
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Completed
Improving Workflow Efficiency for an Apparel Brand
$50,000+
more 1 year
Finland
6-9
Service categories
Service Lines
Ecommerce
Web Development
Domain focus
Consumer Products & Services
Other
Programming language
PHP
Challenge
Marimekko is a Finnish designer brand founded in 1951 and renowned for its original prints and colors. The retailer sells its products in 40 countries with roughly 150 stores around the globe.
Initially, the retailer failed to synchronize their inventory management system with their US-based online store. They also wanted to examine the robustness of their website infrastructure, make it more SEO-friendly, and identify how easy it was for customers to navigate the website.
Marimekko is a Finnish designer brand founded in 1951 and renowned for its original prints and colors. The retailer sells its products in 40 countries with roughly 150 stores around the globe.
Initially, the retailer failed to synchronize their inventory management system with their US-based online store. They also wanted to examine the robustness of their website infrastructure, make it more SEO-friendly, and identify how easy it was for customers to navigate the website.
Solution
Services provided by Elogic:
Technical audit
Product page redesign
Backend & frontend development
Third-party API integration
Magento 1 Integration with kantaasiakastesti CRM
Technologies: Magento, custom CRM, Google Shopping.
Website: www.marimekko.com
Services provided by Elogic:
Technical audit
Product page redesign
Backend & frontend development
Third-party API integration
Magento 1 Integration with kantaasiakastesti CRM
Technologies: Magento, custom CRM, Google Shopping.
Website: www.marimekko.com
Results
Not only have we addressed performance bottlenecks and customized the module for product import, but also Marimekko enhanced its marketing capabilities. The website became more intuitive, optimizing the workflow of the ecommerce team and delivering outstanding customer experience.
Not only have we addressed performance bottlenecks and customized the module for product import, but also Marimekko enhanced its marketing capabilities. The website became more intuitive, optimizing the workflow of the ecommerce team and delivering outstanding customer experience.