Apr 19, 2022
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Optimizing Performance for a Fashion Marketplace
Ongoing

Optimizing Performance for a Fashion Marketplace

$100,000+
4-6 months
Australia
10+
view project
Service categories
Service Lines
Ecommerce
Web Development
Domain focus
Consumer Products & Services
Other
Programming language
PHP

Challenge

Whola is an Australian B2B apparel & fashion platform that collates some best fast-to-market fashion brands for 2,500+ retailers to access instantly. The mission of the brand is to make buying easier. Yet, the Whola website hardly lived up to those expectations before the brand turned to Elogic in mid-November 2020. It was time to act and optimize.

Solution

Services provided by Elogic: Magento performance optimization & code audit Payment integration with Spenda Custom geographic exclusivity feature Improved UX & system of search Minimum order value & pre-order functionalities Third-party app integrations Technologies: Magento, AWS, Facebook, Klaviyo, HubSpot CRM, Intercom chatbot, Webkul, Spenda. Website: www.whola.com.au

Results

Whola saw the result in the first month. Elogic experts reviewed the code, detected performance bottlenecks, and reduced the webpage loading speed to <3 sec (by 5 times!). Extra functionality and new user-friendly design increased customer conversion rates and the company sales.
Whola saw the result in the first month. Elogic experts reviewed the code, detected performance bottlenecks, and reduced the webpage loading speed to <3 sec (by 5 times!). Extra functionality and new user-friendly design increased customer conversion rates and the company sales.