Challenge
The Vanity Box is a luxurious hair brand which create a perfect customer service and compelling shopping experience by offering the best hair extensions. It has become one of the fastest growing brands in the urban hair and beauty space. The Vanity Box have retail outlets in U.S with a massive following of famous celebrities.
The Vanity Box customers also receive special discounts, personalized promotional material and firsthand access to newly released products. They provide the clients with tailored experience and strive to carry on this throughout.
Context and Challenge
Being a hair wig brand a smooth and attracting user experience was necessary to maintain. We realised that the website has to be more creative and must have a perfect representation of the product with high quality images and design. The design was made using the best colour palette, animations and a standard navigation that can engage the visitor on the website for a long time.
The problem
The Vanity Box was a luxury hair store which required a brand recognition and awareness for business success. Online presence was a great challenge for them to reach the audience at large, thus a clear understanding of goals was necessary to foster worldwide sales.
- Objectives
To create a successful shopify store design with a good user experience. - To create brand value and online reach through brand story.
Improve overall site architecture and navigation. - To implement a fully responsive solution and a highly usable, searchable and browse-able product catalogue.
- To grow social engagement and increase the referral traffic for website.
The Vanity Box is a luxurious hair brand which create a perfect customer service and compelling shopping experience by offering the best hair extensions. It has become one of the fastest growing brands in the urban hair and beauty space. The Vanity Box have retail outlets in U.S with a massive following of famous celebrities.
The Vanity Box customers also receive special discounts, personalized promotional material and firsthand access to newly released products. They provide the clients with tailored experience and strive to carry on this throughout.
Context and Challenge
Being a hair wig brand a smooth and attracting user experience was necessary to maintain. We realised that the website has to be more creative and must have a perfect representation of the product with high quality images and design. The design was made using the best colour palette, animations and a standard navigation that can engage the visitor on the website for a long time.
The problem
The Vanity Box was a luxury hair store which required a brand recognition and awareness for business success. Online presence was a great challenge for them to reach the audience at large, thus a clear understanding of goals was necessary to foster worldwide sales.
- Objectives
To create a successful shopify store design with a good user experience. - To create brand value and online reach through brand story.
Improve overall site architecture and navigation. - To implement a fully responsive solution and a highly usable, searchable and browse-able product catalogue.
- To grow social engagement and increase the referral traffic for website.
Solution
Our Strategy
We analyzed the expectations and the requirements of The Vanity Box from us and built a framework to develop and deliver the best. A complete study was done on the ecommerce store and all the important elements were separated to design a high quality website with a responsive interface and layout.
The Vanity Box was a shopify store and thus the following features were essential for the website:
- Custom Shopify design
- Multiple Payment Gateways (Shopify payments, Paypal , Manual Payments, Credit cards)
- Social Media Integration (Instagram & Twitter)
- Mobile Compatible CSS
Solution
Planning and managing the task being binded in the team made it easier to make the The Vanity Box happen successfully. We decided to give the brand a digital life by exploring the role it would play in the business market.
We initiated for the best wireframe and added animation transitions on the homepage to increase the attractiveness of website. The sticky header designed for The Vanity Box contracts and expands back when a visitor scroll the page up and down. We decided to make the banner more beautiful and stunning. The captions and custom styling were applied to enhance the look of website in a more better way.
Our Strategy
We analyzed the expectations and the requirements of The Vanity Box from us and built a framework to develop and deliver the best. A complete study was done on the ecommerce store and all the important elements were separated to design a high quality website with a responsive interface and layout.
The Vanity Box was a shopify store and thus the following features were essential for the website:
- Custom Shopify design
- Multiple Payment Gateways (Shopify payments, Paypal , Manual Payments, Credit cards)
- Social Media Integration (Instagram & Twitter)
- Mobile Compatible CSS
Solution
Planning and managing the task being binded in the team made it easier to make the The Vanity Box happen successfully. We decided to give the brand a digital life by exploring the role it would play in the business market.
We initiated for the best wireframe and added animation transitions on the homepage to increase the attractiveness of website. The sticky header designed for The Vanity Box contracts and expands back when a visitor scroll the page up and down. We decided to make the banner more beautiful and stunning. The captions and custom styling were applied to enhance the look of website in a more better way.
Results
The expertise of our development team lead to the following outcomes for website:
5,000+ Monthly Unique Visitors
45% Repeat Customer Rate
20% Increase In Average Order Value
3+ Increase In Online Store Conversion Rate
15% Increase In Annual Revenue From Online Store
The expertise of our development team lead to the following outcomes for website:
5,000+ Monthly Unique Visitors
45% Repeat Customer Rate
20% Increase In Average Order Value
3+ Increase In Online Store Conversion Rate
15% Increase In Annual Revenue From Online Store