Oct 17, 2023
No image
Matchstick Restaurant & Spirits
Ongoing

Matchstick Restaurant & Spirits

$5,000+
2-3 months
United States, Stillwater, MN
2-5
view project
Service categories
Service Lines
Design
Mobile Development
Web Development
Domain focus
Other
Retail and Restaurants
Programming language
HTML
JavaScript
CMS solutions
Wix
Subcategories
Design
Digital Design
Graphic Design
Mobile Development
Cross-platform

Challenge

Stillwater, Minnesota - A specialty restaurant and bar featuring more than 700 bottles of rare and unique spirits, a wide selection of ice-cold beer served with locally sourced farm-to-table, small-plate delicacies was planning to open inside a newly restored historic hotel. Before Matchstick Restaurant & Spirits celebrated its grand opening in 2019, its landing page had already generated more than 1,000 subscribers! Since then, website optimization and social media marketing promotions have continued to escalate Matchstick's reach, engagement, and growing base of enthusiastic fans!

Solution

Initially designed a custom landing page with an overview of the restaurant and its unique offerings. Today, the successful dining destination has a fully developed and optimized website and boasts more than 1,200 rare spirits and distinctive farm-to-table small small-plates. One of the most popular restaurant experiences in Stillwater, Matchstick now has thousands of loyal patrons. email subscribers and social media followers have grown exponentially.

Results

Website and social media marketing campaigns generated spectacular growth for Matchstick Restaurant and Spirits in Stillwater, Minnesota. Brand image and promotional campaigns focused on its unique dining experience in the historic Hotel Crosby. They serve delicious, local farm-to-table small plate dishes accompanied by an impressive selection of more than 1,200 rare spirits including hard-to-find bourbons and whiskeys. Its post-and-beam construction with an open, gourmet kitchen and ambiance with rustic sophistication creates a unique dining experience. + 771% WEBSITE TRAFFIC IN 1st 6 MONTHS + 1,331% ORGANIC WEBSITE TRAFFIC + 2,700% INCREASE in SUBSCRIBERS + 3,010% WEBSITE TRAFFIC from SOCIAL MEDIA