Jun 22, 2021
No image
Completed

AR mobile app for Vivienne Sabo

$100,000+
7-12 months
France
10+
view project
Service categories
Service type
Mobile Development
Design
QA and Testing
Domain focus
Consumer Products & Services
Retail and Restaurants
Solution type
Ecommerce
AR & VR
Programming language
Kotlin
PHP
Swift
CMS solutions
Magento

Challenge

To develop a clear and visually attractive app to improve the purchasing experience for current clients and attract new ones by developing popular AR mechanics.
To develop a clear and visually attractive app to improve the purchasing experience for current clients and attract new ones by developing popular AR mechanics.

Solution

We interviewed Vivienne Sabo representatives and industry experts and analyzed the needs of potential customers and the brand's competitors. We had some initial ideas that were difficult to implement in the first release, so we focused on key functionality and tabled our other ideas for future implementation The client already had a Magento web version of the store. We developed a requirements specification for the store's developers. When they were done, we integrated an API into our application. Now both web and mobile clients are managed from one administrative panel. For data collection and output we used Firebase + BigQuery + DataStudio.

Results

It was important for the client that cosmetics were virtualized as precisely as possible and looked natural . Our guiding principle was the question: "Would a woman share this photo on social media?" The texturing stage was not easy. To best convey qualities like gloss, matte, glitter, and shine, textures had to be drawn with complicated overflows and glitter. For lip gloss we prepared a separate glare texture overlaid on other products. For eye products every texture was drawn as an illustration. We sketched more than 30 options for each category until we found the ideal one.