Filtron 40th Anniversary — Browser Racing Game & Quiz Platform
Challenge
Filtron needed a gamified contest platform to celebrate its 40th anniversary and engage 15,000 distributors and automotive workshops across Europe. The grand prize was a restored Mercedes SL 500. The platform had to handle a browser-based racing game, a global ranking system, and a timed final quiz — all simultaneously, across multiple countries.
Filtron needed a gamified contest platform to celebrate its 40th anniversary and engage 15,000 distributors and automotive workshops across Europe. The grand prize was a restored Mercedes SL 500. The platform had to handle a browser-based racing game, a global ranking system, and a timed final quiz — all simultaneously, across multiple countries.
Solution
We designed and built a full contest platform featuring a browser-based racing game (Phaser.js + Node.js + WebSockets), a real-time global ranking system, user registration, an admin panel, and a synchronized timed quiz for the top 100 finalists. Security included JS obfuscation, server-side result validation, DevTools detection, and FPS monitoring. After the contest, we developed native Android and iOS mobile apps based on the same game engine.
We designed and built a full contest platform featuring a browser-based racing game (Phaser.js + Node.js + WebSockets), a real-time global ranking system, user registration, an admin panel, and a synchronized timed quiz for the top 100 finalists. Security included JS obfuscation, server-side result validation, DevTools detection, and FPS monitoring. After the contest, we developed native Android and iOS mobile apps based on the same game engine.
Results
- 15,000 active participants from across Europe
- Average 25 minutes of platform engagement per user
- Contest exceeded client expectations — full brand education through gamification
- Native mobile apps delivered post-campaign for Android and iOS
- 15,000 active participants from across Europe
- Average 25 minutes of platform engagement per user
- Contest exceeded client expectations — full brand education through gamification
- Native mobile apps delivered post-campaign for Android and iOS
