Jan 12, 2024
No image
Completed
Award Winning Site for Manning Elliot
$100,000+
4-6 months
United States
6-9
Service categories
Service Lines
Web Development
Domain focus
Banking & Financial Services
Challenge
It had been over two decades since Manning Elliott had updated their brand identity, so they decided to undergo a rebrand. The timing felt right as they had just moved into a new office space and had experienced extensive growth in the last 3–5 years. The process started in early 2019 when they had a new logo developed by a graphic artist in New York where they'd worked extensively on the brand positioning and wanted to align the digital experience with that new identity.
It had been over two decades since Manning Elliott had updated their brand identity, so they decided to undergo a rebrand. The timing felt right as they had just moved into a new office space and had experienced extensive growth in the last 3–5 years. The process started in early 2019 when they had a new logo developed by a graphic artist in New York where they'd worked extensively on the brand positioning and wanted to align the digital experience with that new identity.
Solution
ImageX was tasked with creating a clean but bold and unique platform that could stand up to competitors. After approving the design and information architecture with the client, the team developed the site on Drupal to ensure longevity with the ability to scale. The project kicked off in early August of 2019, and there is an ongoing relationship. The site launched in January 2020 and we continue to provide maintenance and consultation.
ImageX was tasked with creating a clean but bold and unique platform that could stand up to competitors. After approving the design and information architecture with the client, the team developed the site on Drupal to ensure longevity with the ability to scale. The project kicked off in early August of 2019, and there is an ongoing relationship. The site launched in January 2020 and we continue to provide maintenance and consultation.
Results
The Manning Elliott team received an overwhelming amount of positive feedback, both internally and externally, stating “The end product really blew us away; it’s much better than our competitors in terms of design and UX. It’s modern, which is what we were going for. We were thrilled that ImageX managed to capture all of the designated values that represent our business.”
The Manning Elliott team received an overwhelming amount of positive feedback, both internally and externally, stating “The end product really blew us away; it’s much better than our competitors in terms of design and UX. It’s modern, which is what we were going for. We were thrilled that ImageX managed to capture all of the designated values that represent our business.”