Aug 12, 2022
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Service categories
Service Lines
Design
Domain focus
Banking & Financial Services
Challenge
ETF Europe is a platform that aims to simplify buying the ETFs and includes filters to find the ETF to fit all the needs. An ETF project needed an experienced UX design team to improve and optimize it, addressing the best practices in UX, starting from navigation to multilevel filters. The main challenge for our team was to make complicated trading processes simple and understandable for users.
ETF Europe is a platform that aims to simplify buying the ETFs and includes filters to find the ETF to fit all the needs. An ETF project needed an experienced UX design team to improve and optimize it, addressing the best practices in UX, starting from navigation to multilevel filters. The main challenge for our team was to make complicated trading processes simple and understandable for users.
Solution
For the ETF Europe platform, we developed a design system from scratch. We developed a unique style for the platform. We created all elements for the platform (icons, headings, dropdowns, inputs, graphics, buttons, etc.)
For the ETF Europe platform, we developed a design system from scratch. We developed a unique style for the platform. We created all elements for the platform (icons, headings, dropdowns, inputs, graphics, buttons, etc.)
Results
As a result of our cooperation with a partner, our team came up with new solutions to make the ETF platform convenient for entry-level traders by adjusting and improving the functionality provided before in charts. While working on this project, the Northell team used the best design and development practices and industry guidelines, so the product is entirely consistent with market requirements and concepts.
As a result of our cooperation with a partner, our team came up with new solutions to make the ETF platform convenient for entry-level traders by adjusting and improving the functionality provided before in charts. While working on this project, the Northell team used the best design and development practices and industry guidelines, so the product is entirely consistent with market requirements and concepts.