
Colony - UX and UI Overhaul of Blockchain’s App with React.js
Challenge
When Colony reached us, their web application built upon React.js required a visual refreshment to make it easier, user-friendly and attractive.
Additionally, the current setup made adding new functionalities complicated and often led to a disjointed UI and UX, resulting in user confusion about how the application worked.
Furthermore, since Colony is constantly growing and evolving, they wanted to ensure they have a solid foundation to support their further growth and provide full scalability.
When Colony reached us, their web application built upon React.js required a visual refreshment to make it easier, user-friendly and attractive.
Additionally, the current setup made adding new functionalities complicated and often led to a disjointed UI and UX, resulting in user confusion about how the application worked.
Furthermore, since Colony is constantly growing and evolving, they wanted to ensure they have a solid foundation to support their further growth and provide full scalability.
Solution
Colony decided to outsource the front-end development to refresh their current application, mostly because they decided to focus their internal resources on backend development and blockchain integration, areas that are core to their platform's unique value proposition.
Given our previous cooperation and the fact that we already knew the project, Colony decided to use our React experience for their project. They provided us with the list of needs they had for implementing the new design:
- accommodate new features better
- adjust the app to the price they charge for using it
- rebuild some components
- make it easier and more attractive
- make it more user-friendly
- make the app more mobile-responsive
- implement users' feedback they received
- improve overall user flow and interactions to make it easier to access and ensure a simple process
Colony decided to outsource the front-end development to refresh their current application, mostly because they decided to focus their internal resources on backend development and blockchain integration, areas that are core to their platform's unique value proposition.
Given our previous cooperation and the fact that we already knew the project, Colony decided to use our React experience for their project. They provided us with the list of needs they had for implementing the new design:
- accommodate new features better
- adjust the app to the price they charge for using it
- rebuild some components
- make it easier and more attractive
- make it more user-friendly
- make the app more mobile-responsive
- implement users' feedback they received
- improve overall user flow and interactions to make it easier to access and ensure a simple process
Results
Since launching in a closed beta at the end of November, limited to a select group of users, the platform has been under continuous improvement, reflecting the dynamic nature of blockchain applications. This time has been crucial for gathering and integrating user feedback, with our team working closely with Colony to enhance the application.
Since launching in a closed beta at the end of November, limited to a select group of users, the platform has been under continuous improvement, reflecting the dynamic nature of blockchain applications. This time has been crucial for gathering and integrating user feedback, with our team working closely with Colony to enhance the application.