DTCM Tourism: Data dashboard for Dubai tourism campaigns.
Challenge
DTCM Tourism struggled to manage and consolidate diverse datasets from multiple campaigns, resulting in ineffective analysis and delayed strategic decision-making, impacting their ability to optimize tourism initiatives and drive growth.
DTCM Tourism struggled to manage and consolidate diverse datasets from multiple campaigns, resulting in ineffective analysis and delayed strategic decision-making, impacting their ability to optimize tourism initiatives and drive growth.
Solution
We optimized data processing scripts and implemented a centralized dashboard using Azure Databricks, Azure Blobs, and Datorama. This system streamlined revenue generation, campaign management, and tourism trend analysis.
We optimized data processing scripts and implemented a centralized dashboard using Azure Databricks, Azure Blobs, and Datorama. This system streamlined revenue generation, campaign management, and tourism trend analysis.
Results
The solution improved data consolidation efficiency by 50% and enhanced data-driven decision-making by 35%, empowering Dubai Tourism with actionable insights for strategic planning and campaign optimization.
The solution improved data consolidation efficiency by 50% and enhanced data-driven decision-making by 35%, empowering Dubai Tourism with actionable insights for strategic planning and campaign optimization.