Challenge
America’s Test Kitchen had the pressing need to migrate to Magento 2, as Magento 1 was rapidly approaching its end of life, as Magento announced the end of support after June 30th, 2020. America’s Test Kitchen has an extensive product catalog across many categories, and with the migration had to streamline its categorization and functionality to deliver a unique and intuitive experience across all users. After Rave Digitals consultative process the team defined the following requirements.
America’s Test Kitchen had the pressing need to migrate to Magento 2, as Magento 1 was rapidly approaching its end of life, as Magento announced the end of support after June 30th, 2020. America’s Test Kitchen has an extensive product catalog across many categories, and with the migration had to streamline its categorization and functionality to deliver a unique and intuitive experience across all users. After Rave Digitals consultative process the team defined the following requirements.
Solution
The team migrated America’s Test Kitchen’s M1 site to Magento 2 (v. 2.3.4), delivering a customized M2 solution! The team implemented Magento Business Intelligence, a cloud-based data management and visualization platform that offers integrated, easy-to-use dashboards and reporting tools for the team to efficiently access, assess, and leverage their data. Additionally, with the inclusion of Page Builder’s drag-and-drop functionality, the team now has the ability to seamlessly create content and distribute across the site with ease and precision. In addition to the aforementioned, America’s Test Kitchen M1 to M2 Migration required additional solution integrations to deliver the required front and backend functionalities.
The team migrated America’s Test Kitchen’s M1 site to Magento 2 (v. 2.3.4), delivering a customized M2 solution! The team implemented Magento Business Intelligence, a cloud-based data management and visualization platform that offers integrated, easy-to-use dashboards and reporting tools for the team to efficiently access, assess, and leverage their data. Additionally, with the inclusion of Page Builder’s drag-and-drop functionality, the team now has the ability to seamlessly create content and distribute across the site with ease and precision. In addition to the aforementioned, America’s Test Kitchen M1 to M2 Migration required additional solution integrations to deliver the required front and backend functionalities.
Results
INCREASE IN OVERALL PAGE VIEWS - 39%
INCREASED AVG. SESSION DURATION BY - 26%
INCREASED NEW USERS BY -24%
Deliver Quick Turnaround Time on M 1 To M2 Migration
Provide Quick & Seamless Checkout Process
Tightly Integrate Order Management System
Add A Feature for Custom Stock Status
Integrate Free Gift Functionality
Streamline Customer Data Management
INCREASE IN OVERALL PAGE VIEWS - 39%
INCREASED AVG. SESSION DURATION BY - 26%
INCREASED NEW USERS BY -24%
Deliver Quick Turnaround Time on M 1 To M2 Migration
Provide Quick & Seamless Checkout Process
Tightly Integrate Order Management System
Add A Feature for Custom Stock Status
Integrate Free Gift Functionality
Streamline Customer Data Management