Feb 22, 2024
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7-12 months
United States
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Service categories
Service Lines
Domain focus
Digital Design
User Experience
3D Modeling
3D Rendering


The goal was to create a landing page that immerses users in a narrative where five companies have constructed robots capable of creating art. This ambitious project aimed to blend advanced technology with storytelling to engage users deeply. To bring the narrative of Neura's multiverse to life, we introduced androids as unique characters powered by neural networks. Each android was designed with a distinct personality and special features, representing fictional companies that pioneer diverse robotics approaches. This innovative storytelling technique aimed to enhance user engagement and investment in the landing page's narrative.


The creation process involved intricate 3D modeling to set the stage for the androids. We meticulously crafted the 3D models' skeletons, incorporating all necessary details, rigs, and animations. This step was crucial in realizing the visual component of the story, making the androids appear as lifelike and convincing as possible. We introduced a gamification element to the experience by designing the androids with various levels and modules that users could upgrade. These upgrades ranged from level 0 to levels 3 and 4, with the latter being exclusive to Nicole, one of the androids.


The upgrade system was designed so that the higher the level, the more sophisticated and impressive the art pieces the androids could generate. This feature added an interactive layer to the landing page, encouraging users to engage more deeply with the content. The mobile and desktop-friendly digital scene that showcased five fully-animated and rigged 3D models of androids. This landing page not only captivated users with its dynamic visuals but also offered them a unique, interactive storytelling experience that highlighted the fusion of art and technology.
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