Jun 23, 2022
No image
Completed

Humans

$25,000+
7-12 months
Uzbekistan
10+
view project
Service categories
Service Lines
Web Development
Domain focus
Banking & Financial Services

Challenge

The main goal was to create a visual language to aid communication with a broad audience and to develop a website, which could be expanded alongside the product development. We created a solution, which was viable at the start and was able to undergo expansion later on.
The main goal was to create a visual language to aid communication with a broad audience and to develop a website, which could be expanded alongside the product development. We created a solution, which was viable at the start and was able to undergo expansion later on.

Solution

We forecasted the development of all of the project’s directions, created more than 20 color combination options, analyzed a few ideas and came up with a final concept, which correlated best with the name and idea behind the company: a product done by people for people. We also developed a UI-kit with a strict system and rules for the reuse of different components so the site would be able to react fast to any changes: additional pages, big blocks of text and new objects. Throughout this project more than two hundred 3D objects were created, each one of which was worked through carefully. During the following year the design was scaled to fit new requirements, more pages and services were added.

Results

As a result, more than eighteen thousand potential customers viewed the website during the first month after the launch and the website went on to win the Red Dot Design Award in 2021.
As a result, more than eighteen thousand potential customers viewed the website during the first month after the launch and the website went on to win the Red Dot Design Award in 2021.