May 30, 2024
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Service categories
Service Lines
Software Development
Domain focus
Technology
Challenge
In 2014 Aol. acquired a video ad platform Sigma Software had been working on and needed to adjust the solution to existing products ecosystem and ensure that it can process highly increased data volumes.
In 2014 Aol. acquired a video ad platform Sigma Software had been working on and needed to adjust the solution to existing products ecosystem and ensure that it can process highly increased data volumes.
Solution
We created a new Big Data analytics platform and an advanced ad hoc reporting system based on the microservice architecture and AWS Cloud infrastructure. The solution is featured with smart real-time data analytics, custom reporting based on over 400+ metrics, automatic ad selection based on 100+ metrics, flexible campaign configuration, and rich ad-in-ad technology (incl. pre-rolls, interactive mid-rolls, synchronized banners, etc.)
We created a new Big Data analytics platform and an advanced ad hoc reporting system based on the microservice architecture and AWS Cloud infrastructure. The solution is featured with smart real-time data analytics, custom reporting based on over 400+ metrics, automatic ad selection based on 100+ metrics, flexible campaign configuration, and rich ad-in-ad technology (incl. pre-rolls, interactive mid-rolls, synchronized banners, etc.)
Results
Our Big Data engineers elaborated an efficient high-load data system with AWS Cloud-based infrastructure, microservice architecture, and custom reporting tool. The product is used worldwide providing a 24/7 accurate & scalable ad serving environment and processing 26TB of data daily.
Our Big Data engineers elaborated an efficient high-load data system with AWS Cloud-based infrastructure, microservice architecture, and custom reporting tool. The product is used worldwide providing a 24/7 accurate & scalable ad serving environment and processing 26TB of data daily.