Sigma Software Group
May 30, 2024
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Near Real-time Analytics Platform
Completed

Near Real-time Analytics Platform

$100,000+
more 1 year
United States
10+
view project
Service categories
Service Lines
Software Development
Domain focus
Technology

Challenge

In 2014 Aol. acquired a video ad platform Sigma Software had been working on and needed to adjust the solution to existing products ecosystem and ensure that it can process highly increased data volumes.
In 2014 Aol. acquired a video ad platform Sigma Software had been working on and needed to adjust the solution to existing products ecosystem and ensure that it can process highly increased data volumes.

Solution

We created a new Big Data analytics platform and an advanced ad hoc reporting system based on the microservice architecture and AWS Cloud infrastructure. The solution is featured with smart real-time data analytics, custom reporting based on over 400+ metrics, automatic ad selection based on 100+ metrics, flexible campaign configuration, and rich ad-in-ad technology (incl. pre-rolls, interactive mid-rolls, synchronized banners, etc.)

Results

Our Big Data engineers elaborated an efficient high-load data system with AWS Cloud-based infrastructure, microservice architecture, and custom reporting tool. The product is used worldwide providing a 24/7 accurate & scalable ad serving environment and processing 26TB of data daily.