Dec 29, 2023
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Penry Air
Completed

Penry Air

$10,000+
2-3 months
United States, New York
10+
view project
Service categories
Service Lines
Software Development
Domain focus
Other
Subcategories
Software Development
Desktop Development

Challenge

Penry Air, a HVAC maintenance company in the US, faced a challenge in generating sufficient leads for their specialized air purification services, despite a growing demand for indoor air quality solutions.
Penry Air, a HVAC maintenance company in the US, faced a challenge in generating sufficient leads for their specialized air purification services, despite a growing demand for indoor air quality solutions.

Solution

To boost leads, Penry Air implemented a targeted digital marketing strategy. They optimized their website for local SEO, ran Google Ads campaigns focusing on air purification keywords, and utilized social media advertising to reach homeowners in their service areas.
To boost leads, Penry Air implemented a targeted digital marketing strategy. They optimized their website for local SEO, ran Google Ads campaigns focusing on air purification keywords, and utilized social media advertising to reach homeowners in their service areas.

Results

The strategic approach led to a 30% increase in online leads within three months. The website's visibility improved, securing a top position in local search results. The cost per lead also decreased by 15%, demonstrating the effectiveness of the tailored digital marketing strategy in expanding their customer base for air purification services.