Jun 21, 2022
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Custom CRM Software for Battery Manufacturing Company
Completed

Custom CRM Software for Battery Manufacturing Company

$100,000+
more 1 year
India
10+
view project
Service categories
Service Lines
Big Data
Software Development
Domain focus
Automotive
Other
Programming language
HTML
JavaScript
Frameworks
jQuery

Challenge

One of the prime bottlenecks for the client was poor Customer Satisfaction Index Client management had observed most Sales Team members were spending their productive time in peripheral activities (such as managing/tracking orders, order status inquiry, order history, customer outstanding etc) instead of visiting or meeting dealers’, relationship building activity, sales growth/targets meeting strategy, etc. Order placement in SAP was error-prone and inefficient Lack of willingness to accept the technology shift The most sales team were not visiting Dealers/Retailers on regular basis at their premises

Solution

A very unique concept called ‘Customer Touch Time’ being one of the key parameters to be monitored for each sales team member while visiting dealers/retailers. To assist the sales team with the most accurate and real-time data, the team developed back-end integration with SAP with use of SAP-PI Data exchange interface. Offline data storage (at the client end) in absence of Mobile Data Connectivity to servers. Once data connectivity is resumed, they are executed in the same sequential manner. In order to make sure dealers’ visits are genuinely executed, developers mapped dealers’ GPS Coordinates and restricted sales team to initiated visits only if within the vicinity of dealers’ actual location.

Results

The sales team thrives for higher & higher ‘Customer Touch Time’ overall exceeding customer satisfaction in terms of sales team market presence and bringing a new dimension to sales. Sales Team can view of the most up-to-date status of Dealers’ Order Status / Dealer Account Ledger / Outstanding / Stocks / Sales Trends / Materials in demand, slow-moving items, etc. enabling them to take a wise decision based on the raw input data. Efficient and real-time order placement, approval, and processing through SAP system with tightly integrated RFC/BAPI functions Rich user experience across the devices and Hybrid Android / iOS mobile apps.