Feb 28, 2023
No image
Service categories
Service Lines
Design
IT Services
Mobile Development
Web Development
Subcategories
Design
User Experience
IT Services
Managed IT Services
Challenge
Bet IT Best is a leading online sports betting platform that also delivers news on sports matches worldwide. The platform allows sports enthusiasts to bet on their favorite teams and sports.
Challenges:
The performance of the betting platform’s earlier iteration was not adequate. Due to its large technological debt and dated UX & UI, it hardly ever attracted new users.
Bet IT Best is a leading online sports betting platform that also delivers news on sports matches worldwide. The platform allows sports enthusiasts to bet on their favorite teams and sports.
Challenges:
The performance of the betting platform’s earlier iteration was not adequate. Due to its large technological debt and dated UX & UI, it hardly ever attracted new users.
Solution
Solution: We took a step back, rewrote the application code, transformed the application with several new functionalities, refreshed UI/UX, and were flexible enough to add new features quickly. The new design improved the user experience and performance of the applications and also the position of the company as a technological leader in the betting world.
Solution: We took a step back, rewrote the application code, transformed the application with several new functionalities, refreshed UI/UX, and were flexible enough to add new features quickly. The new design improved the user experience and performance of the applications and also the position of the company as a technological leader in the betting world.
Results
Release time from 5 days per app per release to 15-30 mins per app (saving 30 mandays every release).
The customer used to have 30-40 releases a year. Reduced time to market
significantly and the new interface attracted better ratings and numbers of users.
As a result, apps gained several thousand users and all 6 apps were in the top 200 of Germany's App Store
Release time from 5 days per app per release to 15-30 mins per app (saving 30 mandays every release).
The customer used to have 30-40 releases a year. Reduced time to market
significantly and the new interface attracted better ratings and numbers of users.
As a result, apps gained several thousand users and all 6 apps were in the top 200 of Germany's App Store
No image
