May 23, 2023
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Automating multi-channel sales management

Automating multi-channel sales management

more 1 year
United States
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Heavy website traffic negatively impacting the customer experience Their web store is designed on nopCommerce with MS SQL Server 2012 as the backend database. It has a simple, intuitive interface to ensure user-friendly shopping experiences. However, high user traffic was causing difficulties in effectively tracking and addressing technical and performance-related concerns, thus negatively impacting customer experience.


From nopCommerce development & support to automation We brainstormed an automated centralized sales channel management solution with a management console and customized dashboards for every online marketplace. This solution would allow the client to maintain all product inventory, manage product data, and update prices across all selling channels from a single platform via automation, thus enabling them to focus on growing their business and maximizing profitability.


Challenges that we resolved through automation - Manual product data entry for the listings on the website and eCommerce marketplaces - Manual inventory update on different sales channels - Competitor price tracking, supplier price comparison, and manual price update on all channels - Overall process delays leading to missed sales opportunities