Unified Infotech
Aug 03, 2023
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Ongoing
How We Revamped the Website of a Canadian Shipping Company to Bring 63% Increase in Website Visit.
$75,000+
7-12 months
Canada
6-9
Service categories
Service Lines
Design
Web Development
Domain focus
Transportation & Logistics
Challenge
They had no sales validator tool or Google Analytics report tracking system and faced SERP-related issues.
Their “legacy website” failed to achieve considerable traffic and business leads due to low-optimized web pages.
Negligible UX engagement
Non-linear presentation of information
Poorly structured conversion funnel
Low brand visibility
They had no sales validator tool or Google Analytics report tracking system and faced SERP-related issues.
Their “legacy website” failed to achieve considerable traffic and business leads due to low-optimized web pages.
Negligible UX engagement
Non-linear presentation of information
Poorly structured conversion funnel
Low brand visibility
Solution
In addition to redesigning and redeveloping their landing page, we revamped all the pages of one of their service modules, Smartefreight.
24*7 guidance to their in-house developers to solve site-based complications.
Conducted R&D to improve the page’s accessibility across all devices.
Arranged weekly and monthly client calls to provide performance reports.
Suggested SEO-based improvement of pages
Project Planning through GitHub support
Deactivated HubSpot and integrated Google Reviews for SEO improvement
General DevOps Support & Uptime monitoring
In addition to redesigning and redeveloping their landing page, we revamped all the pages of one of their service modules, Smartefreight.
24*7 guidance to their in-house developers to solve site-based complications.
Conducted R&D to improve the page’s accessibility across all devices.
Arranged weekly and monthly client calls to provide performance reports.
Suggested SEO-based improvement of pages
Project Planning through GitHub support
Deactivated HubSpot and integrated Google Reviews for SEO improvement
General DevOps Support & Uptime monitoring
Results
Results
63% Visitors Increase
97% Improvement in Website Performance
72% Accessibility Improvement
79% Search Engine optimization
30% Improvement in Bounce rate
Our team is currently in the maintenance and support phase.
Results
63% Visitors Increase
97% Improvement in Website Performance
72% Accessibility Improvement
79% Search Engine optimization
30% Improvement in Bounce rate
Our team is currently in the maintenance and support phase.