Al Bawaba - Largest independent digital news platform in MENA

Al Bawaba contacted Vardot to rebuild and revamp their digital experience in a bid to solidify their reputation as the most pioneering digital news and entertainment networks in the Middle East and North Africa region. Being the largest independent digital news and media platform naturally demands that Al Bawaba needed a robust digital asset management solution that enables technical scalability. They intended to continue on growing their already sizeable content and reach much higher volumes of multimedia content.

In a bid to create a more dynamic experience for the readers of Al Bawaba; we implemented Layout Builder. Layout Builder is unique in that it can work with structured and unstructured content, and with templated and free-form pages. In the process of upgrading Al Bawaba to Drupal 8; we replaced their Drupal 6 Entity browser with an upgraded and customizable media library that enables content publishers, editors and/or admins to manage and access digital assets (videos, images and etc.) easier than ever. We utilized OpenCalais (provided by Thomson Reuters) so that Al Bawaba is able to publish articles with automatically generated tags relevant to the article.

Awarded the runner up award in the International Splash Awards 2019 - Best Media, News, and Entertainment Drupal Website. 300% increase in comment engagement, with a focus on News. 25% increase in freelance submissions from journalists in the UK and USA 12% increase in PR submissions to Al Bawaba Business Increasing requests for partnerships from US and UK tech and media events and programs.