Apr 04, 2024
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Unilever
Completed

Unilever

<$5,000
2-3 months
United States
2-5
view project
Service categories
Service Lines
Mobile Development
Web Development
Domain focus
Consumer Products & Services
Programming language
HTML
SQL
Frameworks
jQuery
Subcategories
Mobile Development
Cross-platform

Challenge

1-Project Overview: The project aimed to enhance Unilever's customer experience (CX) by introducing a ticketing system. Unilever's objectives included enhancing efficiency, refining resource allocation, and extracting insights from its wide-ranging product portfolio. The solution involved developing a custom application. (i) PHP: Server-side scripting language for backend. (ii) Asterisk: for communication management (iii ) MySQL: MySQL for data storage (iV) Elasticsearch: , Elasticsearch for search and analytics data. (V) HTML and JQuery: HTML/JQuery for the user interface 2-Project Challenges: The project faced various challenges such as efficiently categorizing inquiries, optimizing ticket assignment, automating tasks, managing escalations.

Solution

The AI-powered ticketing system at Unilever led to significant enhancements in customer experience: (i) Enhanced categorization: AI algorithms efficiently sorted inquiries, leading to faster and more accurate routing. (ii) Optimized workflows: Automated ticket assignment improved resource allocation and response times. (iii ) Reduced workload: Automation freed agents to handle complex cases and personalize interactions. (iV) Proactive escalation management: Real-time monitoring and AI predictions expedited issue resolution.

Results

Project Conclusion: The ticketing system has been a success for Unilever, leading to a more efficient, responsive, and data-driven customer experience. This project demonstrates how leveraging advanced technologies can empower businesses to enhance customer interactions, build trust, and achieve strategic goals.