Challenge
Delayed response
Slow mobile app speed which makes it difficult to access the available features. And hence, the app’s responsive was experiencing a big lag.
Lack of latest elements
Businesses need to understand that providing an impactful user experience is one of the success factors. And to achieve this they need to implement the latest technologies and functionalities. This is what is lacked in Marico’s app.
Deployment & execution time
The client requested us to deploy the solution within 3 months as they were experiencing steep decline in their business growth. As their sales were slowing down at a rapid pace, a new effective mobile was expected to break these challenges and provide desired outcomes.
Delayed response
Slow mobile app speed which makes it difficult to access the available features. And hence, the app’s responsive was experiencing a big lag.
Lack of latest elements
Businesses need to understand that providing an impactful user experience is one of the success factors. And to achieve this they need to implement the latest technologies and functionalities. This is what is lacked in Marico’s app.
Deployment & execution time
The client requested us to deploy the solution within 3 months as they were experiencing steep decline in their business growth. As their sales were slowing down at a rapid pace, a new effective mobile was expected to break these challenges and provide desired outcomes.
Solution
The stack VLink provided to the Edelweiss Tokio project included IBM WebSphere Portal Server, Mobile-first approach, Business process management, Angular JS and Enterprise Service Bus. For IndiaFirst, Liferay Portal Server was used. There is a lot of complexity in deploying all this equipment and making it fit with what’s left of the legacy equipment and ensure it is performing as promised.
VLink, worked through implementation, Sambhavi said, “because we had rich experience in developing web portals and mobile apps, combined with good experience working in the insurance domain.”
Security, a big concern in the insurance sector, was provided by installation of SSL certificates on user interfaces and compliance with OWASP Application Security Verification Standard (ASVS) on the websites
The IndiaFirst Life Insurance project took 10 months, and the Edelweiss Tokio took about two years. No VLink personnel was embedded with either company. Some retraining was necessary, but it was accomplished quickly in the required timeline, Sambhavi said.
The stack VLink provided to the Edelweiss Tokio project included IBM WebSphere Portal Server, Mobile-first approach, Business process management, Angular JS and Enterprise Service Bus. For IndiaFirst, Liferay Portal Server was used. There is a lot of complexity in deploying all this equipment and making it fit with what’s left of the legacy equipment and ensure it is performing as promised.
VLink, worked through implementation, Sambhavi said, “because we had rich experience in developing web portals and mobile apps, combined with good experience working in the insurance domain.”
Security, a big concern in the insurance sector, was provided by installation of SSL certificates on user interfaces and compliance with OWASP Application Security Verification Standard (ASVS) on the websites
The IndiaFirst Life Insurance project took 10 months, and the Edelweiss Tokio took about two years. No VLink personnel was embedded with either company. Some retraining was necessary, but it was accomplished quickly in the required timeline, Sambhavi said.
Results
Sales Executives were engaged due to the interactive UI and the gamification elements which helped Marico retain the top talent. 20% increase in performance due to increased productivity. 30% increase in Sales Revenue. Helped management view the sales and employee performance flow. It saved 40% of effort and time by migrating the app from tablet to employees' smartphones. Induced healthy competition within the team. Language customization as per the person’s needs.
After deploying the gamification app, the client saw a impressive results in terms of engagement and productivity. Due to this, the employees’ performance grew by 20% and there was a 30% growth in the sales revenue. Moreover, the company was able to monitor all these activities quite easily without experiencing any lag in the app’s loading time.
Moreover, the gamification of Marico’s app saved almost 40% of the time and effort by making the app available on employees’ devices. They can also customize the language according to their need and maintain a qualitative teamwork to attain collaborative efficiency.
Sales Executives were engaged due to the interactive UI and the gamification elements which helped Marico retain the top talent. 20% increase in performance due to increased productivity. 30% increase in Sales Revenue. Helped management view the sales and employee performance flow. It saved 40% of effort and time by migrating the app from tablet to employees' smartphones. Induced healthy competition within the team. Language customization as per the person’s needs.
After deploying the gamification app, the client saw a impressive results in terms of engagement and productivity. Due to this, the employees’ performance grew by 20% and there was a 30% growth in the sales revenue. Moreover, the company was able to monitor all these activities quite easily without experiencing any lag in the app’s loading time.
Moreover, the gamification of Marico’s app saved almost 40% of the time and effort by making the app available on employees’ devices. They can also customize the language according to their need and maintain a qualitative teamwork to attain collaborative efficiency.