
Challenge
KeyMalaysia.com is a leading platform offering Malaysia eVisa services, helping travelers obtain visas easily and efficiently. The agency aims to provide a seamless experience for users looking to visit Malaysia.
Challenges
Global Competition
Low organic search visibility in multiple international markets
Limited brand awareness and global reach
Lack of high-quality backlinks
Low user engagement and conversions
Create a user-friendly website
Improve traffic from organic search
Improve ranking for main keywords
Ranking for different countries with the wrong domains - wrong geo stack
Build global awareness
Organically increase non-brand-related traffic
Create a blog strategy to focus on solving customer's pain points to increase qualified traffic
KeyMalaysia.com is a leading platform offering Malaysia eVisa services, helping travelers obtain visas easily and efficiently. The agency aims to provide a seamless experience for users looking to visit Malaysia.
Challenges
Global Competition
Low organic search visibility in multiple international markets
Limited brand awareness and global reach
Lack of high-quality backlinks
Low user engagement and conversions
Create a user-friendly website
Improve traffic from organic search
Improve ranking for main keywords
Ranking for different countries with the wrong domains - wrong geo stack
Build global awareness
Organically increase non-brand-related traffic
Create a blog strategy to focus on solving customer's pain points to increase qualified traffic
Solution
Strategy & Execution
Develop an integrated site-wide keyword strategy
Uncovering user intent and organizing the site’s content
Create a URL strategy to take advantage of established value
Remove and merge sections of the old website to support keyword strategy
Website structure refinement
Fixed incorrect geo-targeting to rank in the right countries.
Optimizing the site for mobile
Adding call-to-action(CTA) in each pages
Publishing fresh content and sharing it on social media
Technical audit to optimize website for non-branded keywords
Content audit to find out keyword rankings of the content
Social media content was created to engage with an audience
Strategy & Execution
Develop an integrated site-wide keyword strategy
Uncovering user intent and organizing the site’s content
Create a URL strategy to take advantage of established value
Remove and merge sections of the old website to support keyword strategy
Website structure refinement
Fixed incorrect geo-targeting to rank in the right countries.
Optimizing the site for mobile
Adding call-to-action(CTA) in each pages
Publishing fresh content and sharing it on social media
Technical audit to optimize website for non-branded keywords
Content audit to find out keyword rankings of the content
Social media content was created to engage with an audience
Results
KeyMalaysia.com saw a 300% increase in organic traffic and 200% growth in page-one keyword rankings.
Improved organic visibility led to a significant boost in high-intent leads and revenue.
Optimized the site structure and content strategy to maximize conversions and engagement.
Achieved multiple first-page rankings for highly competitive keywords, significantly boosting visibility.
Strategic SEO success allowed for a reduction in paid advertising costs while sustaining high traffic growth.
Blog content strategy expanded audience reach, targeting previously untapped demographics and driving organic engagement.
π Google Analytics Data
β 10K active users (↑315.8%)
β 176K events recorded (↑333.7%)
β 9.8K new users (↑335.4%)
π Google Search Console Data
β 9K total clicks from search results
β 206K total impressions (strong search visibility)
β 4.4% average CTR (higher engagement)
β 14.2 average position (ranking improvements)
π SEMRush & Traffic Insights
β 3.9K organic visitors/month (↑73% growth)
β 1.5K ranked keywords (increase in keyword coverage)
β Top traffic countries: Malaysia (64%), Bangladesh (23%), USA (0.1%)
KeyMalaysia.com saw a 300% increase in organic traffic and 200% growth in page-one keyword rankings.
Improved organic visibility led to a significant boost in high-intent leads and revenue.
Optimized the site structure and content strategy to maximize conversions and engagement.
Achieved multiple first-page rankings for highly competitive keywords, significantly boosting visibility.
Strategic SEO success allowed for a reduction in paid advertising costs while sustaining high traffic growth.
Blog content strategy expanded audience reach, targeting previously untapped demographics and driving organic engagement.
π Google Analytics Data
β 10K active users (↑315.8%)
β 176K events recorded (↑333.7%)
β 9.8K new users (↑335.4%)
π Google Search Console Data
β 9K total clicks from search results
β 206K total impressions (strong search visibility)
β 4.4% average CTR (higher engagement)
β 14.2 average position (ranking improvements)
π SEMRush & Traffic Insights
β 3.9K organic visitors/month (↑73% growth)
β 1.5K ranked keywords (increase in keyword coverage)
β Top traffic countries: Malaysia (64%), Bangladesh (23%), USA (0.1%)

