Webgamma Delivers a Refreshed Website Design for Looplay and Enhances User Experience
Challenge
Looplay is a startup wich had developed an innovative game recording technology designed for sports players and athletic facilities, enabling users to rewatch matches in sports like soccer, padel, and tennis.
However, the existing website didn’t clearly convey the product’s value or purpose. The interface was outdated, the messaging unclear, and the overall experience didn’t resonate with athletes or facility operators, two of Looplay’s most important user groups.
The challenge was to modernize the platform and position it as a must-have tool in the world of sports performance and playback.
Looplay is a startup wich had developed an innovative game recording technology designed for sports players and athletic facilities, enabling users to rewatch matches in sports like soccer, padel, and tennis.
However, the existing website didn’t clearly convey the product’s value or purpose. The interface was outdated, the messaging unclear, and the overall experience didn’t resonate with athletes or facility operators, two of Looplay’s most important user groups.
The challenge was to modernize the platform and position it as a must-have tool in the world of sports performance and playback.
Solution
We overhauled the website with a clean, performance-driven design that speaks directly to athletes, coaches, and facility managers.
Through focused user flows and clear product storytelling, we highlighted Looplay’s core features: automatic recording, match playback, and ease of integration with sports venues.
We introduced new landing pages tailored to each audience segment and redesigned the visual language to better reflect the energy and precision of sports environments.
The interface now supports quick understanding, improved trust, and encourages conversions from both individual users and institutions.
We overhauled the website with a clean, performance-driven design that speaks directly to athletes, coaches, and facility managers.
Through focused user flows and clear product storytelling, we highlighted Looplay’s core features: automatic recording, match playback, and ease of integration with sports venues.
We introduced new landing pages tailored to each audience segment and redesigned the visual language to better reflect the energy and precision of sports environments.
The interface now supports quick understanding, improved trust, and encourages conversions from both individual users and institutions.
Results
In just two months, the new website reintroduced Looplay’s technology with sharper messaging, modern visuals, and a refined structure.
The improved clarity helped users quickly grasp how Looplay enhances sports experiences through instant replays and match analysis.
The site is now equipped to support both B2C and B2B outreach, connecting better with players, increasing interest from facilities, and laying the groundwork for future feature expansion and integrations.
In just two months, the new website reintroduced Looplay’s technology with sharper messaging, modern visuals, and a refined structure.
The improved clarity helped users quickly grasp how Looplay enhances sports experiences through instant replays and match analysis.
The site is now equipped to support both B2C and B2B outreach, connecting better with players, increasing interest from facilities, and laying the groundwork for future feature expansion and integrations.