Challenge
Client
The retailer was dissatisfied with their former beauty supply store website, which was built on a popular CMS and needed a more scalable, up-to-date platform. Kimito’s goal is to become the leading online beauty supply store in its niche within two years.
Industry:
ECOMMERCE
Location:
UKRAINE
Services used:
EVALUATION & DESIGN
WEB DEVELOPMENT
WEB PORTALS
PHP BACKEND
UX/UI DESIGN
GOALS AND OBJECTIVES
Creating a turnkey beauty supply eCommerce platform.
01/
Develop a new design & backend
02/
Provide integration with accounting software & CRM
03/
Implement a new product catalog & design selling points
Client
The retailer was dissatisfied with their former beauty supply store website, which was built on a popular CMS and needed a more scalable, up-to-date platform. Kimito’s goal is to become the leading online beauty supply store in its niche within two years.
Industry:
ECOMMERCE
Location:
UKRAINE
Services used:
EVALUATION & DESIGN
WEB DEVELOPMENT
WEB PORTALS
PHP BACKEND
UX/UI DESIGN
GOALS AND OBJECTIVES
Creating a turnkey beauty supply eCommerce platform.
01/
Develop a new design & backend
02/
Provide integration with accounting software & CRM
03/
Implement a new product catalog & design selling points
Solution
SOLUTION
We came up with a new design and developed a backend, integrated required CRM and accounting systems, and introduced a revamped catalog.
TECHNOLOGY USED
FRESH DESIGN
The store’s new design showcases an easy-on-the-eyes yet recognizable brand visual identity. The interface and user journey are, of course, based on the latest UI/UX trends.
DIGITAL TOOLS INTEGRATION
The client needed to make sure the new beauty retail eCommerce platform seamlessly integrates with their existing business tools. We successfully integrated both their CRM system and data management platform.
NEW SALES FEATURES
In addition to a new product catalog, the site was equipped with innovative functionality. A custom AI-powered virtual assistant Kimi helps users choose cosmetics tailored to their personal needs. Automated skin type identification and cosmetic selection are enabled via AI. Lastly, product pages now feature a “buy in one click” button.
SOLUTION
We came up with a new design and developed a backend, integrated required CRM and accounting systems, and introduced a revamped catalog.
TECHNOLOGY USED
FRESH DESIGN
The store’s new design showcases an easy-on-the-eyes yet recognizable brand visual identity. The interface and user journey are, of course, based on the latest UI/UX trends.
DIGITAL TOOLS INTEGRATION
The client needed to make sure the new beauty retail eCommerce platform seamlessly integrates with their existing business tools. We successfully integrated both their CRM system and data management platform.
NEW SALES FEATURES
In addition to a new product catalog, the site was equipped with innovative functionality. A custom AI-powered virtual assistant Kimi helps users choose cosmetics tailored to their personal needs. Automated skin type identification and cosmetic selection are enabled via AI. Lastly, product pages now feature a “buy in one click” button.
Results
RESULTS
We created a rapidly performing, visually appealing eCommerce platform in just 125 days.
Customer engagement readings skyrocketed as a result. In the first three months alone, the updated online beauty website gathered as many customer reviews as the old site did in a full year.
RESULTS
We created a rapidly performing, visually appealing eCommerce platform in just 125 days.
Customer engagement readings skyrocketed as a result. In the first three months alone, the updated online beauty website gathered as many customer reviews as the old site did in a full year.