Jul 12, 2025
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The Optical Co
Completed

The Optical Co

$50,000+
more 1 year
Australia, Sydney
6-9
view project
Service categories
Service Lines
Web Development
Domain focus
Other
Retail and Restaurants
Programming language
HTML
PHP
SQL
CMS solutions
WordPress

Challenge

The Optical Co needed a reliable WordPress partner to manage over 13 websites, including nib Eye Care, that were struggling with performance issues, slow load times, and outdated infrastructure. Uptime, speed, and marketing efficiency were all on the line.

The Optical Co needed a reliable WordPress partner to manage over 13 websites, including nib Eye Care, that were struggling with performance issues, slow load times, and outdated infrastructure. Uptime, speed, and marketing efficiency were all on the line.

Solution

We took over the technical management of all sites, migrated them seamlessly to WP Engine, and launched a new site aligned to their marketing goals. Our devs worked as an extension of their marketing team to ensure every site ran fast, smooth, and securely.

We took over the technical management of all sites, migrated them seamlessly to WP Engine, and launched a new site aligned to their marketing goals. Our devs worked as an extension of their marketing team to ensure every site ran fast, smooth, and securely.

Results

✅ 125% increase in mobile site speed
✅ 102% improvement in desktop performance
✅ 13+ websites managed under one reliable partner

 

With over a dozen websites under their umbrella, The Optical Co needed more than just support, they needed a partner who could boost performance and take control of the technical complexity. By migrating to WP Engine and optimising every layer of site performance, we helped them achieve faster load times across all devices and brought all 13+ sites under one high-performing, reliable care plan.