AppAgent is a growth and creative agency built exclusively for mobile games. For over 10 years, we’ve helped studios launch, scale, and monetize their titles, supporting 166 games across 43 countries for publishers including Supercell, Scopely, Microsoft, Square Enix, Etermax, Outfit7, Huuuge, and InnoGames.
Every engagement starts with GamePlan™, a growth audit and strategy that diagnoses a game’s data, user acquisition, creative performance, ASO, and monetization, then turns the findings into a prioritized, execution-ready roadmap.
Studios can then execute in-house or continue with one of our three programs:
• Growth Program – user acquisition across Meta, Google, TikTok, AppLovin, and Apple Search Ads; app store optimization; and mobile marketing analytics.
• Creative Program – creative strategy, video, UGC, 3D, AI-assisted and playable ads, plus app store assets.
• Revenue Program – ad monetization, in-app pricing and offers, LTV modeling, and revenue forecasting.
Clients work directly with senior specialists, with no junior handoffs or black-box reporting. Our creative hit rate is 1 in 10, compared with an industry norm often worse than 1 in 20. We’re a Meta Business Partner, Google Partner, TikTok Creative Partner, and Apple Search Ads certified, with a 4.9 rating on Clutch and an App Growth Awards win for user acquisition.
Headquartered in Prague, Czech Republic, with a US entity in Lewes, Delaware.
AppAgent is a growth and creative agency built exclusively for mobile games. For over 10 years, we’ve helped studios launch, scale, and monetize their titles, supporting 166 games across 43 countries for publishers including Supercell, Scopely, Microsoft, Square Enix, Etermax, Outfit7, Huuuge, and InnoGames.
Every engagement starts with GamePlan™, a growth audit and strategy that diagnoses a game’s data, user acquisition, creative performance, ASO, and monetization, then turns the findings into a prioritized, execution-ready roadmap.
Studios can then execute in-house or continue with one of our three programs:
• Growth Program – user acquisition across Meta, Google, TikTok, AppLovin, and Apple Search Ads; app store optimization; and mobile marketing analytics.
• Creative Program – creative strategy, video, UGC, 3D, AI-assisted and playable ads, plus app store assets.
• Revenue Program – ad monetization, in-app pricing and offers, LTV modeling, and revenue forecasting.
Clients work directly with senior specialists, with no junior handoffs or black-box reporting. Our creative hit rate is 1 in 10, compared with an industry norm often worse than 1 in 20. We’re a Meta Business Partner, Google Partner, TikTok Creative Partner, and Apple Search Ads certified, with a 4.9 rating on Clutch and an App Growth Awards win for user acquisition.
Headquartered in Prague, Czech Republic, with a US entity in Lewes, Delaware.