Jul 29, 2022
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Service categories
Service Lines
Software Development
Domain focus
Media & Entertainment
Frameworks
.NET
CMS solutions
Kentico
Challenge
The project wasn't technically very hard, but quite extensive in a meaning of Kentico features usage: customers activity logging, e-commerce functions such as shopping cart, checkout, payments and invoices, marketing automation processes, content personalization, heavy caching and optimization, advanced routing. Most of the challenges were around the below functions: - setup processes that allows non-technical users to create and edit content tree pages, manage workflows and upload different media without using Kentico admin applications. - system that combines Kentico content tree base routing with dynamic routing and keeps the structure so every dynamic page knows its parent from the content tree. - external CDN usage for storing media library content.
The project wasn't technically very hard, but quite extensive in a meaning of Kentico features usage: customers activity logging, e-commerce functions such as shopping cart, checkout, payments and invoices, marketing automation processes, content personalization, heavy caching and optimization, advanced routing. Most of the challenges were around the below functions: - setup processes that allows non-technical users to create and edit content tree pages, manage workflows and upload different media without using Kentico admin applications. - system that combines Kentico content tree base routing with dynamic routing and keeps the structure so every dynamic page knows its parent from the content tree. - external CDN usage for storing media library content.
Solution
Kentico Xperience 13 enables the use of the latest technologies for the development of websites and web solutions. Developers can leverage the newest tooling and APIs introduced by the .NET technology for building ASP.NET Core MVC sites and custom libraries. E-Commerce features allow us to easily build shopping cart, orders management, invoices and payments. Marketing automation in Kentico Xperience 13 makes creation and management of the automation processes intuitive, easy, and reduces the time needed to execute initiatives. Content personalization allowed us to supply the most relevant offers to the users based on their interests and preferences.
Kentico Xperience 13 enables the use of the latest technologies for the development of websites and web solutions. Developers can leverage the newest tooling and APIs introduced by the .NET technology for building ASP.NET Core MVC sites and custom libraries. E-Commerce features allow us to easily build shopping cart, orders management, invoices and payments. Marketing automation in Kentico Xperience 13 makes creation and management of the automation processes intuitive, easy, and reduces the time needed to execute initiatives. Content personalization allowed us to supply the most relevant offers to the users based on their interests and preferences.
Results
We got the site that helps business partners and editors easily publish and manage their events, adventures, clubs on the public live site. Also users can find information about what they are interested in and register for activities outdoors. After the release of the new version increase in site visitors for around 17%, sales for 12% and decrease of bounce rate 21%. The overall performance grew up for 15-18% depending on the device and Google ranking is constantly growing.
We got the site that helps business partners and editors easily publish and manage their events, adventures, clubs on the public live site. Also users can find information about what they are interested in and register for activities outdoors. After the release of the new version increase in site visitors for around 17%, sales for 12% and decrease of bounce rate 21%. The overall performance grew up for 15-18% depending on the device and Google ranking is constantly growing.