
Media.Monks - A unique Phygital experiences for Kids
Challenge
To create an innovative, immersive "phygital" (physical + digital) experience for children visiting the Singapore Zoo, blending real-world exploration with interactive digital elements.
- Develop a cross-platform mobile application (iOS and Android) as the cornerstone of the experience
- Integrate the app with physical installations throughout the zoo, including binocular stations and educational outposts
- Design and develop engaging gameplay mechanics and scoring systems
- Ensure real-time data integration between app and zoo exhibits
- Create a seamless user experience that encourages learning and exploration
To create an innovative, immersive "phygital" (physical + digital) experience for children visiting the Singapore Zoo, blending real-world exploration with interactive digital elements.
- Develop a cross-platform mobile application (iOS and Android) as the cornerstone of the experience
- Integrate the app with physical installations throughout the zoo, including binocular stations and educational outposts
- Design and develop engaging gameplay mechanics and scoring systems
- Ensure real-time data integration between app and zoo exhibits
- Create a seamless user experience that encourages learning and exploration
Solution
Kyanon Digital provided technical expertise and a flexible Agile contract model to support evolving project needs.
1. Agile Contract Model
- Adaptability: Adjusting resources and priorities based on real-time feedback.
- Transparency: Continuous collaboration between Kyanon Digital (offsite) and MediaMonks (onsite).
- Frequent Deliverables: Regular feature releases for iterative improvements.
2. Seamless Onsite & Offsite Collaboration
Kyanon Digital provided specialized roles:
- React Native Developers – Built the cross-platform app.
- NodeJS Backend Developers – Ensured real-time data integration.
- Binos Developers – Integrated binocular stations.
- Unity Developers – Created interactive 3D experiences.
- Project Manager – Bridged technical and creative execution.
3. Flexible Staffing & Specialized Talent
Kyanon Digital sourced niche expertise like Binos & Unity Developers to ensure smooth physical-digital integration.
Kyanon Digital provided technical expertise and a flexible Agile contract model to support evolving project needs.
1. Agile Contract Model
- Adaptability: Adjusting resources and priorities based on real-time feedback.
- Transparency: Continuous collaboration between Kyanon Digital (offsite) and MediaMonks (onsite).
- Frequent Deliverables: Regular feature releases for iterative improvements.
2. Seamless Onsite & Offsite Collaboration
Kyanon Digital provided specialized roles:
- React Native Developers – Built the cross-platform app.
- NodeJS Backend Developers – Ensured real-time data integration.
- Binos Developers – Integrated binocular stations.
- Unity Developers – Created interactive 3D experiences.
- Project Manager – Bridged technical and creative execution.
3. Flexible Staffing & Specialized Talent
Kyanon Digital sourced niche expertise like Binos & Unity Developers to ensure smooth physical-digital integration.
Results
The mobile app seamlessly connected physical installations with digital experiences, enhancing engagement and real-time interaction. With a robust backend (NodeJS) and cross-platform functionality (React Native), the app provided an immersive educational experience, redefining zoo visits with interactive exploration.
The mobile app seamlessly connected physical installations with digital experiences, enhancing engagement and real-time interaction. With a robust backend (NodeJS) and cross-platform functionality (React Native), the app provided an immersive educational experience, redefining zoo visits with interactive exploration.