Challenge
LeanCode faced the challenge of modernizing Prospector, an Australian sales prospecting tool, to improve sales team efficiency by delivering highly qualified leads. The existing system required enhancements in data filtering, lead generation accuracy, and overall user experience to ensure better prospecting outcomes.
LeanCode faced the challenge of modernizing Prospector, an Australian sales prospecting tool, to improve sales team efficiency by delivering highly qualified leads. The existing system required enhancements in data filtering, lead generation accuracy, and overall user experience to ensure better prospecting outcomes.
Solution
To address this, LeanCode developed a new web application incorporating an advanced Search Builder powered by Elasticsearch, allowing users to refine company data searches with precision. Additional features included automated company update alerts, campaign management tools, and detailed usage reports for managers. Stripe was integrated to enable seamless subscription handling, ensuring a smooth user experience.
To address this, LeanCode developed a new web application incorporating an advanced Search Builder powered by Elasticsearch, allowing users to refine company data searches with precision. Additional features included automated company update alerts, campaign management tools, and detailed usage reports for managers. Stripe was integrated to enable seamless subscription handling, ensuring a smooth user experience.
Results
As a result, the MVP of the application was delivered within five months using the SCRUM methodology. It has significantly enhanced sales efficiency by providing precise targeting capabilities, streamlining prospecting efforts, and improving lead quality, ultimately helping businesses convert prospects more effectively.
As a result, the MVP of the application was delivered within five months using the SCRUM methodology. It has significantly enhanced sales efficiency by providing precise targeting capabilities, streamlining prospecting efforts, and improving lead quality, ultimately helping businesses convert prospects more effectively.