Sep 08, 2022
No image
Service categories
Service Lines
Design
Web Development
Domain focus
Media & Entertainment
Challenge
It all started when our client Delvin engaged us by asking to help to investigate the reason for traffic decrease which, in return, cased income recession.
At some point, he also noticed that his competitors began to pull ahead in terms of functionality and usability, so it became necessary to catch up with them.
It all started when our client Delvin engaged us by asking to help to investigate the reason for traffic decrease which, in return, cased income recession.
At some point, he also noticed that his competitors began to pull ahead in terms of functionality and usability, so it became necessary to catch up with them.
Solution
Having carefully analyzed the problems, we decided that we need to rework the UX of the site, add missing functionality, and update the visual style.
Unfortunately, the existing website was outdated at the core as well as on the surface, so after discussing it with the client, we decided to create a completely new solution.
However, this posed a problem: the old site had active users with active subscriptions. We had to migrate users to the new site in a way that looked like a regular interface update to them.
Having carefully analyzed the problems, we decided that we need to rework the UX of the site, add missing functionality, and update the visual style.
Unfortunately, the existing website was outdated at the core as well as on the surface, so after discussing it with the client, we decided to create a completely new solution.
However, this posed a problem: the old site had active users with active subscriptions. We had to migrate users to the new site in a way that looked like a regular interface update to them.
Results
Here's how we've helped our client get his service — an mp3 pool for professional DJs — back on track, stop the traffic decrease, and restore sales growth by creating a new, modern version of its website.
Here's how we've helped our client get his service — an mp3 pool for professional DJs — back on track, stop the traffic decrease, and restore sales growth by creating a new, modern version of its website.