Oryva, AI-powered custom website builder for SMEs
Challenge
Oryva is an AI-powered platform that helps small businesses look beautiful and professional online.
The platform needed to solve two connected problems. First, we needed to create a way to generate custom, ready-to-deploy websites that are visually distinctive, fully responsive and optimized for both SEO and local search, without requiring any technical input from the business owner.
Second, we needed to create a way for the ORYVA team to proactively find businesses that would benefit from their services, assess their potential and reach out with a personalized offer.
Both tools required a command center where the team could configure and integrate AI models, define generation rules, set token limits and keep the whole system running predictably at scale.
Oryva is an AI-powered platform that helps small businesses look beautiful and professional online.
The platform needed to solve two connected problems. First, we needed to create a way to generate custom, ready-to-deploy websites that are visually distinctive, fully responsive and optimized for both SEO and local search, without requiring any technical input from the business owner.
Second, we needed to create a way for the ORYVA team to proactively find businesses that would benefit from their services, assess their potential and reach out with a personalized offer.
Both tools required a command center where the team could configure and integrate AI models, define generation rules, set token limits and keep the whole system running predictably at scale.
Solution
We built two AI-powered tools as part of the Oryva platform.
The first one is a Website Builder that generates unique copy, branding and visual identity for every business. It also creates responsive, mobile-friendly layouts following UX best practices and produces SEO-optimized websites with metadata and local search optimization.
The second one is a Prospecting Tool that finds businesses by location and industry. It scores prospects based on website quality, responsiveness, SSL and Google reviews, and generates personalized messages for each client.
We chose Claude as the AI backbone based on the best balance of capability and cost. The platform uses multiple Claude models, including Sonnet, Haiku and Opus, with each model assigned to specific tasks such as SEO auditing, code generation, UI creation and email drafting.
The admin panel gives the ORYVA team full visibility into AI consumption, with the ability to set limits and receive alerts before thresholds are reached. This allows the platform to optimize token usage and keep the whole system running predictably.
We built two AI-powered tools as part of the Oryva platform.
The first one is a Website Builder that generates unique copy, branding and visual identity for every business. It also creates responsive, mobile-friendly layouts following UX best practices and produces SEO-optimized websites with metadata and local search optimization.
The second one is a Prospecting Tool that finds businesses by location and industry. It scores prospects based on website quality, responsiveness, SSL and Google reviews, and generates personalized messages for each client.
We chose Claude as the AI backbone based on the best balance of capability and cost. The platform uses multiple Claude models, including Sonnet, Haiku and Opus, with each model assigned to specific tasks such as SEO auditing, code generation, UI creation and email drafting.
The admin panel gives the ORYVA team full visibility into AI consumption, with the ability to set limits and receive alerts before thresholds are reached. This allows the platform to optimize token usage and keep the whole system running predictably.
Results
ORYVA is live and allows businesses to describe their company in minutes and receive a free, personalized website preview the same day.
If they like it, they can purchase a fully deployed, responsive website with SEO, Google Analytics, a contact form and revisions included.
The platform combines AI-powered website generation with automated prospecting, giving the ORYVA team tools to both create websites for businesses and proactively find potential clients.
ORYVA is live and allows businesses to describe their company in minutes and receive a free, personalized website preview the same day.
If they like it, they can purchase a fully deployed, responsive website with SEO, Google Analytics, a contact form and revisions included.
The platform combines AI-powered website generation with automated prospecting, giving the ORYVA team tools to both create websites for businesses and proactively find potential clients.