Best IT: An Ultra-Fast Custom Headless Website with Reusable Components for the IT Company

Background

Best IT is a leading digital transformation partner in the DACH region, recognized as an e-commerce pioneer since 2000. As a digital agency, they needed their website to reflect both cutting-edge expertise and flawless performance. However, their existing WordPress-based site struggled with flexibility, scalability, and declining speed, which also hurt SEO.

Challenge & Goal

The monolithic architecture meant that even small design changes required architectural updates, slowing down marketing workflows and increasing developer dependency. Performance metrics were steadily worsening, which impacted visibility and user engagement.

Best IT wanted a solution that would:

• Deliver top-tier performance and SEO readiness
• Provide modular, fully editable content blocks for their team
• Reduce developer involvement in daily content management
• Build a modern, future-proof architecture

We rebuilt the site using Next.js and Storyblok CMS, creating over 70 reusable React-based components. 

Technologies Used

• Next.js
• TypeScript
• Storyblok
• Netlify
• Tailwind CSS

Effects

Thanks to modular content blocks, the marketing team gained independence, easily arranging and editing pages.

Performance skyrocketed:

• Lighthouse score jumped from 24 to 100
• Time to Interactive improved from 4.3s to 0.9s
• LCP dropped from 1.4s to 0.6s
• The new website reflects Best IT’s position as a leader in digital innovation while offering scalability through API-based microservices and modern design.

Read more: https://naturaily.com/portfolio/best-it