Rocket Labs

Influencer marketing is the process of communicating and partnering with influencers on social media to promote products or services. Many companies employ influencers to promote new products and include influencer marketing in their advertising strategy to attract new customers. The benefits can be huge if done right. Most social media influencers charge based on the reach of their posts and often promote their content through paid ad services.

As a result, we have created a platform for interaction between advertisers and influencers. Here, the main interaction tools are advertising videos for social networks (or requirements for them) from advertisers, as well as their publications from influencers.

Features for advertisers and influencers: -we integrated more third-party tracking solutions from AppsFlyer and Adjust, giving advertisers the ability to choose which solution to use; -ratings of the most popular ads among advertisers; - ratings of the most successful publications among influencers; - we made it possible for influencers within the platform to make money with their ads through those who use them (that is, other influencers). Features for administrators and owners: - the ability to view detailed information about influencers and advertisers and their actions; - approve and block advertising campaigns; - view the employment rate of influencers; - view system statistics about earned money and commissions;