Challenge
THE 17 STREET is a UAE-based online clothing store renowned for offering the trendiest fashion wear for women, including dresses, swimwear, bottoms, t-shirts, jeans, and more. Owned by two partners, they sought to give their online store a competitive edge. Their brief was straightforward: the store needed to be user-friendly with an engaging interface that encourages users to browse through all their products, ultimately driving more sales.
THE 17 STREET is a UAE-based online clothing store renowned for offering the trendiest fashion wear for women, including dresses, swimwear, bottoms, t-shirts, jeans, and more. Owned by two partners, they sought to give their online store a competitive edge. Their brief was straightforward: the store needed to be user-friendly with an engaging interface that encourages users to browse through all their products, ultimately driving more sales.
Solution
After conducting an initial analysis of the project and holding multiple meetings with the client, we identified key enhancements that would elevate their e-commerce website.
Here’s what our design and development team implemented:
- Added a preloader logo for a polished loading experience.
- Updated the favicon icon for brand consistency.
- Developed custom sections on the homepage to enhance visual appeal.
- Enhanced the mobile version by adding icons to the menu for better navigation.
- Integrated an accordion feature on the Product Detail Page (PDP) for organized information display.
- Created a custom popup for increased user engagement.
After conducting an initial analysis of the project and holding multiple meetings with the client, we identified key enhancements that would elevate their e-commerce website.
Here’s what our design and development team implemented:
- Added a preloader logo for a polished loading experience.
- Updated the favicon icon for brand consistency.
- Developed custom sections on the homepage to enhance visual appeal.
- Enhanced the mobile version by adding icons to the menu for better navigation.
- Integrated an accordion feature on the Product Detail Page (PDP) for organized information display.
- Created a custom popup for increased user engagement.
Results
Given the e-commerce store’s focus on fashion products, we incorporated custom images and icons to enhance its visual appeal and user engagement.
After finalizing the design, our development team built robust functionality to complement the store’s aesthetic. The end result was flawless, meeting every expectation down to the last detail.
Given the e-commerce store’s focus on fashion products, we incorporated custom images and icons to enhance its visual appeal and user engagement.
After finalizing the design, our development team built robust functionality to complement the store’s aesthetic. The end result was flawless, meeting every expectation down to the last detail.