
Challenge
The founder of Artswrk needed a marketplace connecting brands with creative talent: dancers, photographers, videographers and more. It had to feel premium, because creatives judge a product by how it looks, while handling real money and real projects from the first day.
The founder of Artswrk needed a marketplace connecting brands with creative talent: dancers, photographers, videographers and more. It had to feel premium, because creatives judge a product by how it looks, while handling real money and real projects from the first day.
Solution
Zeroic owned the entire build, from design and architecture to frontend, backend and infrastructure. We designed and shipped in parallel with the founder rather than in separate phases, so the product took shape in front of them throughout the build.
Zeroic owned the entire build, from design and architecture to frontend, backend and infrastructure. We designed and shipped in parallel with the founder rather than in separate phases, so the product took shape in front of them throughout the build.
Results
The marketplace launched 8 weeks after we started, then scaled to 10,000+ creators with zero downtime. Artswrk was later acquired. The founder got a production-grade, premium-feeling product without a long design-then-build cycle.
The marketplace launched 8 weeks after we started, then scaled to 10,000+ creators with zero downtime. Artswrk was later acquired. The founder got a production-grade, premium-feeling product without a long design-then-build cycle.