Dovetail is a cloud-based customer insights and user research platform designed to help teams organize and make sense of qualitative data. It enables researchers, product managers, and designers to store interview recordings, transcripts, survey responses, and other research artifacts in a single repository. Teams can tag and code data, identify patterns and themes, and surface insights that can be shared across the organization. Dovetail supports video and audio transcription, note-taking, and collaborative analysis, allowing multiple team members to work on research simultaneously. Its highlight and tagging system lets users mark meaningful moments in transcripts or notes and group them into themes. Insights can be published and shared with stakeholders who may not be active researchers. The platform is used by teams at companies of varying sizes to build a persistent, searchable record of customer knowledge, reducing duplicated research efforts and making findings more accessible across departments.
Target audience and deployment
- Startup
- SMB
- Mid-market
- Enterprise
- Cloud
Key features
Use cases
- Centralize user research data
- Analyze qualitative data with tagging and coding
- Transcribe and analyze interview recordings
- Share insights with stakeholders
- Build an organizational research repository
- Collaborate on research analysis
Best for
- UX Researchers who need to analyze and synthesize large volumes of qualitative interview data
- Product Managers who need to surface and share customer insights across their organization
- Design teams who need to ground product decisions in organized, accessible user research
- Research Ops professionals who need to build and maintain a scalable research repository
Integrations
Automation platforms
Zapier
Communication
Slack, Microsoft Teams
Project management
Jira, Notion, Confluence
Developer
GitHub
Customer support
Intercom, Zendesk
Other
Zoom, Google Meet, Figma, Typeform