Firstup is an employee communications and engagement platform designed to help organizations connect with their entire workforce, including frontline, deskless, and remote workers. The platform enables HR, communications, and IT teams to create, publish, and measure targeted communications across multiple channels such as email, mobile app, SMS, digital signage, and intranet. Firstup uses AI-driven personalization to deliver relevant content to employees based on their role, location, and preferences. It provides analytics and reporting tools to measure communication reach, engagement, and effectiveness. The platform also supports campaign orchestration, allowing teams to coordinate multi-step communication workflows. Firstup integrates with existing enterprise systems including HRIS, identity providers, and collaboration tools to unify employee data and streamline communication delivery. It is used by large enterprises across industries such as manufacturing, retail, healthcare, and financial services to improve employee experience and operational alignment.
Target audience and deployment
- Mid-market
- Enterprise
- Cloud
- API
Key features
Use cases
- Deliver targeted employee communications across multiple channels
- Measure communication effectiveness with analytics
- Engage frontline and deskless workers
- Orchestrate multi-step communication campaigns
- Personalize content delivery using employee data
Best for
- Internal communications teams who need to reach all employees across multiple channels
- HR leaders who need to improve employee engagement and measure communication impact
- IT administrators who need to integrate employee communications with existing enterprise systems
- Operations managers who need to keep frontline and deskless workers informed in real time
Integrations
Communication
Microsoft Teams, Slack
Other
Workday, SAP SuccessFactors, Microsoft Azure AD, Okta, SharePoint