Framer is a no-code website builder and design tool aimed at designers, marketers, and development teams who want to create and publish production-ready websites visually. It combines a canvas-based design environment with real-time collaboration, CMS capabilities, and built-in hosting. Users can design responsive layouts, add interactive animations and transitions, manage content through a structured CMS, and publish directly to a custom domain — all within a single platform. Framer supports component-based design, allowing reusable elements across pages, and includes AI-assisted features for generating page sections or copy. It also offers localization tools for multi-language sites, SEO controls, and analytics integrations. Teams can collaborate simultaneously on the same project, leave comments, and manage access through role-based permissions. The platform targets freelancers building client sites, startups launching marketing pages, and in-house design teams maintaining brand websites, positioning itself as an alternative to both traditional design tools and conventional website builders.
Target audience and deployment
- Solo / Freelancer
- Startup
- SMB
- Mid-market
- Cloud
- Browser extension
Key features
Use cases
- Build marketing websites without code
- Prototype interactive web experiences
- Manage website content with a built-in CMS
- Publish and host websites on custom domains
- Collaborate in real time on web design projects
- Localize websites for multiple languages
- Generate website sections with AI assistance
Best for
- Freelance designers who need to build and deliver client websites without writing code
- Startup teams who need to launch polished marketing sites quickly
- In-house design teams who need to maintain and update brand websites independently
- Content marketers who need to manage website content through a visual CMS
- Product designers who need to prototype and share interactive web experiences
Integrations
Analytics & BI
Google Analytics, Fathom
Marketing
Mailchimp
Customer support
Intercom
Other
Google Tag Manager, Hotjar, Lottie