Icons8 provides a comprehensive library of design assets including icons, illustrations, stock photos, and music, alongside a suite of AI-powered tools. The platform offers over one million icons across multiple styles, vector illustrations, and a background remover tool. AI features include an image generator, face swapper, and photo upscaler. Icons8 also provides design applications such as Lunacy, a free graphic design editor compatible with Sketch files, and Pichon, a desktop app for accessing icons offline. Assets are available in multiple formats including SVG, PNG, and PDF. The platform serves designers, developers, and marketers who need scalable, consistent visual assets for web, mobile, and print projects. Icons8 offers both free and paid tiers, with paid plans unlocking higher resolution downloads, extended licensing, and access to premium asset libraries. The service is used by individuals and teams at companies of varying sizes for UI design, marketing materials, and application development.
Target audience and deployment
- Solo / Freelancer
- Startup
- SMB
- Mid-market
- Enterprise
- Cloud
- Browser extension
- API
Performance snapshot
Icons8 is a well-regarded design asset platform praised consistently for its extensive library of icons, illustrations, and photos, along with an intuitive interface and capable editing tools. Usability and functionality both rate Strong across a broad reviewer base. Cost-effectiveness is Mixed, with pricing friction recurring across multiple reviews. One serious billing complaint — unauthorized charges after account cancellation with support unresponsive — warrants a major-negative flag on Support.
Pros
- Vast, well-organized library of icons, illustrations, stock photos, and vectors covering almost any design need.
- In-platform editing tools — including image upscaling, background removal, and color customization — reduce reliance on external software.
- Intuitive, user-friendly interface with effective search, style filters, and seamless Figma plugin integration.
- Lunacy design software (included in the ecosystem) is frequently praised as a lightweight, free alternative to Sketch, Figma, and Adobe XD.
- AI-powered tools such as Face Generator, GenYou, and search-by-image add meaningful creative capability beyond a standard asset library.
Cons
- Free tier is restrictive: SVG and other premium formats are locked, and free asset access is limited, which frustrates users with basic needs.
- Pricing is cited as high or poor value by multiple reviewers, particularly given limitations on asset quantity at each tier.
- One verified reviewer reported continued billing after account cancellation and complete non-response from support across all contact channels — a serious unresolved issue.
- Occasional SVG code errors when animating symbolic icons, and the interface is described by some as slightly cluttered.
- Advanced prototyping features are absent from Lunacy, limiting its use as a full Sketch or Figma replacement.
Performance breakdown
Usability
StrongA large majority of reviewers describe the interface as intuitive, easy to navigate, and straightforward to use, including for Figma and plugin workflows. One reviewer notes the interface feels slightly cluttered, but this is a minority view.
Functionality
StrongReviewers consistently praise the breadth of assets, in-platform editing tools, AI features, and cross-platform support including Lunacy. A small number note gaps such as limited advanced prototyping and a modest music library, but overall feature depth is rated highly.
Reliability & performance
MixedLunacy is described as fast, stable, and lightweight by several reviewers. However, one reviewer flags intermittent SVG code errors during animation, and another notes repeated involuntary logouts. Only a handful of reviews address reliability directly.
Support
WeakVery few reviews address support directly. One reviewer (corroborated by a near-identical report across two platforms) describes being charged monthly after account cancellation, with no response via email, live chat, or community board — a serious billing and service failure with no documented resolution.
Cost-effectiveness
MixedSeveral reviewers call pricing affordable and fair relative to Adobe or Figma alternatives; others describe the monthly cost as excessive given limited free-tier access and asset caps. The free plan is praised for casual use but seen as insufficient for professional workflows.
Best for
Icons8 is best suited for freelance designers, UI/UX professionals, and small marketing teams who need a broad, searchable library of icons and illustrations with in-platform customization. It is particularly strong for Figma users and those building web or app interfaces on a moderate budget.
Users info
Reviewers are predominantly from small businesses (fewer than 50 employees), with a smaller cohort from mid-market firms. Roles skew toward designers, marketers, and developers. Industries represented include design, computer software, marketing and advertising, civil engineering, and IT services. Top user industries include Design, Computer Software, Marketing and Advertising, Information Technology and Services, Civil Engineering. Typical user roles include Graphic Designer, UI/UX Designer, Chief Marketing Officer, Software Developer / Engineer, Digital Marketing Specialist. Typical company size bands include Small-Business (50 or fewer employees), Mid-Market (51–1,000 employees).
Review strength
After de-duplication — merging Capterra reviews syndicated verbatim to GetApp — 35 unique reviews were analyzed from three review platforms. The review set spans 2017 to 2026, with the majority published between 2021 and 2023. A meaningful share of reviews (roughly a third) is more than one year old, and several G2 entries lacked review body text, limiting depth for those records. Review date range: 2017-10-18 - 2026-04-07.
Performance breakdown
Usability
StrongA large majority of reviewers describe the interface as intuitive, easy to navigate, and straightforward to use, including for Figma and plugin workflows. One reviewer notes the interface feels slightly cluttered, but this is a minority view.
Functionality
StrongReviewers consistently praise the breadth of assets, in-platform editing tools, AI features, and cross-platform support including Lunacy. A small number note gaps such as limited advanced prototyping and a modest music library, but overall feature depth is rated highly.
Reliability & performance
MixedLunacy is described as fast, stable, and lightweight by several reviewers. However, one reviewer flags intermittent SVG code errors during animation, and another notes repeated involuntary logouts. Only a handful of reviews address reliability directly.
Support
WeakVery few reviews address support directly. One reviewer (corroborated by a near-identical report across two platforms) describes being charged monthly after account cancellation, with no response via email, live chat, or community board — a serious billing and service failure with no documented resolution.
Cost-effectiveness
MixedSeveral reviewers call pricing affordable and fair relative to Adobe or Figma alternatives; others describe the monthly cost as excessive given limited free-tier access and asset caps. The free plan is praised for casual use but seen as insufficient for professional workflows.
Review strength
After de-duplication — merging Capterra reviews syndicated verbatim to GetApp — 35 unique reviews were analyzed from three review platforms. The review set spans 2017 to 2026, with the majority published between 2021 and 2023. A meaningful share of reviews (roughly a third) is more than one year old, and several G2 entries lacked review body text, limiting depth for those records. Review date range: 2017-10-18 - 2026-04-07.
Key features
Use cases
- Access consistent icon libraries for UI design
- Generate AI-powered images and illustrations
- Remove or replace image backgrounds automatically
- Design graphics with a Sketch-compatible editor
- Enhance and upscale photos for digital use
- Source royalty-free stock photos and music
- Integrate design assets directly into development workflows
Best for
- UI/UX designers who need to access large, style-consistent icon and illustration libraries
- Developers who need to embed scalable icons and graphics into web or mobile applications
- Marketers who need royalty-free visual assets for campaigns and content creation
- Freelancers who need an affordable all-in-one design resource and editing toolkit
- Product teams who need to maintain visual consistency across digital products
Integrations
Developer
Icons8 API
Other
Figma, Adobe XD, Sketch, Adobe Illustrator, Lunacy