Piktochart is a web-based design platform aimed at non-designers and professionals who need to create visual content without advanced graphic design skills. It provides a library of customizable templates covering infographics, presentations, reports, flyers, posters, and social media visuals. Users can drag and drop elements, upload images, add charts and data visualizations, and apply brand kits to maintain consistency. The platform includes AI-powered tools that assist with generating visual content and summarizing or transforming text into designed outputs. Piktochart supports team collaboration, allowing multiple users to work on projects and share assets within a workspace. It also offers a video editor for creating short-form visual stories. The tool is accessible via browser without software installation and targets marketers, educators, communicators, and small business owners who need to produce professional-looking visuals quickly. Export options include PNG, PDF, and interactive web links.
Target audience and deployment
- Solo / Freelancer
- Startup
- SMB
- Mid-market
- Cloud
- Browser extension
Key features
Use cases
- Create infographics for content marketing
- Design presentations for business or education
- Produce branded reports and documents
- Generate social media graphics at scale
- Visualize data with charts and diagrams
- Collaborate on visual projects within teams
Best for
- Marketers who need to produce branded visual content without a design background
- Educators who need to present information in engaging, visual formats
- Small business owners who need to create professional graphics quickly
- Communications professionals who need to turn data and reports into shareable visuals