Synthesia is an AI-powered video creation platform that enables individuals and organizations to produce professional-quality videos from text scripts. Users select from a library of AI avatars, choose from over 140 languages and accents for voiceovers, and customize scenes using a browser-based editor. The platform is designed to eliminate the need for cameras, microphones, studios, or on-screen talent. It supports use cases including corporate training, onboarding, marketing, and internal communications. Videos can be updated by editing the script, avoiding costly reshoots. Synthesia offers collaboration features for teams, a media asset library, and integrations with third-party tools. It is used by enterprises and smaller organizations alike to scale video content production. The platform operates entirely in the cloud and requires no video editing experience.
Target audience and deployment
- Startup
- SMB
- Mid-market
- Enterprise
- Cloud
- API
Key features
Use cases
- Create employee training and onboarding videos
- Produce multilingual video content
- Generate marketing and product explainer videos
- Scale internal communications with video
- Update existing videos without reshooting
Best for
- L&D professionals who need to produce scalable training video content without a production team
- Marketing teams who need to create multilingual video campaigns quickly and cost-effectively
- HR teams who need to deliver consistent onboarding and internal communication videos
- Enterprise content teams who need to maintain and update a large library of video assets efficiently
Integrations
Communication
Microsoft Teams
Developer
Synthesia API
Marketing
HubSpot
Customer support
Intercom, Zendesk
Other
PowerPoint, Google Slides, Workday, SharePoint, iSpring, Articulate